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Inside Commerce: Ecommerce Strategy, CX and Technology Podcast
Paul Rogers and James Gurd
315 episodes
5 days ago
Welcome to Inside Commerce, your independent guide to ecommerce success. Hosted by seasoned consultants James Gurd & Paul Rogers, our weekly podcast delivers clear, unbiased insights backed by decades of industry expertise. Formerly known as Re:platform, Inside Commerce is your go-to resource for navigating the fast-paced world of ecommerce and planning for performance improvements. Get weekly updates to keep pace with the latest trends, expert interviews, and real-world case studies to stay ahead of the curve. At Inside Commerce, we believe informed decisions are the key to lasting success.
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Business
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All content for Inside Commerce: Ecommerce Strategy, CX and Technology Podcast is the property of Paul Rogers and James Gurd and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Inside Commerce, your independent guide to ecommerce success. Hosted by seasoned consultants James Gurd & Paul Rogers, our weekly podcast delivers clear, unbiased insights backed by decades of industry expertise. Formerly known as Re:platform, Inside Commerce is your go-to resource for navigating the fast-paced world of ecommerce and planning for performance improvements. Get weekly updates to keep pace with the latest trends, expert interviews, and real-world case studies to stay ahead of the curve. At Inside Commerce, we believe informed decisions are the key to lasting success.
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Business
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EP309: How to Supercharge Shopify CRO: Segmentation, Personalisation & Testing, With Visually Co-Founder & Vervaunt CRO Lead
Inside Commerce: Ecommerce Strategy, CX and Technology Podcast
57 minutes 14 seconds
1 month ago
EP309: How to Supercharge Shopify CRO: Segmentation, Personalisation & Testing, With Visually Co-Founder & Vervaunt CRO Lead

Unlocking the Secrets of Shopify Conversion Rate Optimisation: A Must-Watch Podcast

In the latest episode, we dive deep into the world of Conversion Rate Optimisation (CRO) with industry experts Anya Geimanson, Co-founder of Visually, and Nick Phipps, CRO lead from Vervaunt.

This podcast is a treasure trove of insights for anyone looking to enhance their ecommerce strategy.

Why You Should Tune In:

Expert Insights:

Gain practical, real-world insights as Anya & Nick share their extensive experience in the field.

Actionable Strategies:

Learn about the importance of segmentation, personalisation, and testing in driving successful CRO initiatives.

Real-World Examples:

Discover how leading brands have achieved significant conversion rate improvements through strategic testing and personalisation.

Key Discussion Points:

  • The challenges and opportunities of conducting meaningful A/B testing on platforms like Shopify.
  • The role of AI in enhancing personalisation and optimising digital experiences.
  • Strategies for measuring the true impact of CRO efforts beyond just conversion rates.


Whether you're a seasoned ecommerce professional or just starting out, this episode offers valuable takeaways to help you optimise your online store and drive growth.

Don't miss out on this opportunity to learn from the best in the business. Subscribe now and elevate your CRO game!

Inside Commerce: Ecommerce Strategy, CX and Technology Podcast
Welcome to Inside Commerce, your independent guide to ecommerce success. Hosted by seasoned consultants James Gurd & Paul Rogers, our weekly podcast delivers clear, unbiased insights backed by decades of industry expertise. Formerly known as Re:platform, Inside Commerce is your go-to resource for navigating the fast-paced world of ecommerce and planning for performance improvements. Get weekly updates to keep pace with the latest trends, expert interviews, and real-world case studies to stay ahead of the curve. At Inside Commerce, we believe informed decisions are the key to lasting success.