Inside Biotech is an exciting podcast from BCLA, which focuses on the science behind SoCal’s most innovative new biotech companies. This semi-monthly podcast, hosted by Gabriella Rubert, Ph.D. Candidate at UCLA and Podcast Lead at BCLA, is the perfect way for anyone interested in LA’s biotech community to stay informed about current progress and developments. Episodes feature conversations with scientists, entrepreneurs, investors, and more about the cutting-edge science that goes on inside their companies to offer listeners diverse perspectives from experts across niches and levels in the biotech space. On Inside Biotech, science story-telling meets big business, touching on a range of themes from across the world of southern California’s biotechnology industry.
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Inside Biotech is an exciting podcast from BCLA, which focuses on the science behind SoCal’s most innovative new biotech companies. This semi-monthly podcast, hosted by Gabriella Rubert, Ph.D. Candidate at UCLA and Podcast Lead at BCLA, is the perfect way for anyone interested in LA’s biotech community to stay informed about current progress and developments. Episodes feature conversations with scientists, entrepreneurs, investors, and more about the cutting-edge science that goes on inside their companies to offer listeners diverse perspectives from experts across niches and levels in the biotech space. On Inside Biotech, science story-telling meets big business, touching on a range of themes from across the world of southern California’s biotechnology industry.
CRISPR Campaigns & Beyond: Science Marketing with Elizabeth Chabe, Founder/CEO of High Touch Group
Inside Biotech
56 minutes 55 seconds
5 months ago
CRISPR Campaigns & Beyond: Science Marketing with Elizabeth Chabe, Founder/CEO of High Touch Group
What does it really take to bring cutting-edge science out of the lab and into the world? In this episode of Inside Biotech, we sit down with Elizabeth Chabe, founder and CEO of High Touch Group, a strategic marketing firm specializing in biotech, medtech, and deep tech.
Elizabeth shares her unique journey—from working in a structural engineering lab and helping scale pilot manufacturing projects, to becoming a trusted advisor to venture-backed startups across the life sciences. Along the way, she’s led national campaigns at institutions like The Jackson Laboratory, helped scientists secure critical funding, and built a business that helps translate complex science into commercial success.
Whether you’re a researcher, founder, or science communicator, Elizabeth offers actionable advice on how to make sure your innovation doesn’t stay hidden in the lab.
(0:00) Intro to Elizabeth Chabe
(1:52) City of Hope Ad
(2:34) Welcome to Elizabeth Chabe CEO of High Tough Group
(3:57) Elizabeth background starting first business at age 9 as a psychic hotline! Elizabeth had a wide entrepreneurship business at a young age.
(7:42) How to translate entrepreneurism to science?
(11:28) Challenges working at Jackson Lab during beginning of CRISPR.
(18:00) Most important moments in marketing are founding teams and adventures.
(21:40) Few and Far Between Podcast Ad
(22:30) How was High Touch Group started?
(29:12) What did client recruitment look like pre JAX and post JAX?
(36:32) Focus of High Tough Group clients.
(40:28) How does Elizabeth determine how best to help High Touch Group Clients Initially?
(45:58) Motivation for writing The Giant’s Ladder?
(49:20) Advice to early career scientists to get out and communicate?
(55:40) Outro
Inside Biotech
Inside Biotech is an exciting podcast from BCLA, which focuses on the science behind SoCal’s most innovative new biotech companies. This semi-monthly podcast, hosted by Gabriella Rubert, Ph.D. Candidate at UCLA and Podcast Lead at BCLA, is the perfect way for anyone interested in LA’s biotech community to stay informed about current progress and developments. Episodes feature conversations with scientists, entrepreneurs, investors, and more about the cutting-edge science that goes on inside their companies to offer listeners diverse perspectives from experts across niches and levels in the biotech space. On Inside Biotech, science story-telling meets big business, touching on a range of themes from across the world of southern California’s biotechnology industry.