Send us a text Joe Tanarella is the founder of Podengine.ai - an AI search engine for podcasts. There are not that many good tools out there to do podcast research (I know because I've used all of them), but by far this is the most powerful one to use. In this conversation, we discuss how the platform enhances the podcast search experience, making it easier for marketers and agencies to find relevant shows. Other things we discuss: The platform transcribes thousands of episodes dail...
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Send us a text Joe Tanarella is the founder of Podengine.ai - an AI search engine for podcasts. There are not that many good tools out there to do podcast research (I know because I've used all of them), but by far this is the most powerful one to use. In this conversation, we discuss how the platform enhances the podcast search experience, making it easier for marketers and agencies to find relevant shows. Other things we discuss: The platform transcribes thousands of episodes dail...
Why your brand needs a Villian - Narrative Positioning with Joe Daniels
Innovators Can Laugh
26 minutes
1 year ago
Why your brand needs a Villian - Narrative Positioning with Joe Daniels
Send us a text -> Watch on YouTube! Video: https://youtu.be/220nRv-DqXM Joe Daniels is the founder of Spiel Agency. He believes the best product doesn't win. The best story does. In this conversation we discuss: The power of narrative positioning in marketing and the impact of storytelling on brand perception.The concept of villains in marketing and the importance of storytelling in B2B marketing.Roxy Music, not thinking wealthy enough, Buying London Subscribe and leave a rating to st...
Innovators Can Laugh
Send us a text Joe Tanarella is the founder of Podengine.ai - an AI search engine for podcasts. There are not that many good tools out there to do podcast research (I know because I've used all of them), but by far this is the most powerful one to use. In this conversation, we discuss how the platform enhances the podcast search experience, making it easier for marketers and agencies to find relevant shows. Other things we discuss: The platform transcribes thousands of episodes dail...
