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In this episode of Listrak’s Innovation Unleashed, host Jamie Elden sits down with Allie Naughton, Head of Client Strategy, to unpack key findings from the new half-year report. From the explosion of TikTok Shop and experiential loyalty programs to mobile’s dominance and the shifting role of AI in personalization and predictive marketing - this is your inside look at the trends, data, and strategies shaping the rest of 2025.
How Apple iOS18 and inbox changes are impacting engagement
Why loyalty is shifting from points to VIP experiences
The surge in SMS, MMS, and RCS - and why it matters now more than ever
Retailer predictions on holiday performance, inventory volatility, and price sensitivity
How AI is redefining product discovery, personalization, and replenishment
What TikTok Shop’s rise means for DTC and enterprise brands alike
Whether you're a retailer, marketer, or tech leader, this episode will give you actionable takeaways and strategic foresight to close the year strong.
Download the full report: https://www.listrak.com