Ask Marc – presenting journey maps

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Innovating experiences with service design | Smaply podcast

Smaply

19 episodes

9 months ago

The experiences of customers, patients, citizens, employees... are key to your organization’s success and therefore should be coordinated very carefully. This podcast is your go-to-place to learn about how to design human-centered services and get advice from practitioners. Read more about experience innovation on https://www.smaply.com/blog or create your own journey maps, personas and stakeholder maps on https://www.smaply.com

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Ask Marc – presenting journey maps

Innovating experiences with service design | Smaply podcast

32 minutes 8 seconds

4 years ago

Ask Marc – presenting journey maps

In this webinar, we talked about presenting customer journey maps: How to approach different audiences, how to tailor journey map details to stakeholder groups, and about types of visualizations and exports for different use cases. After watching this session, you’ll know how to use journey maps as boundary objects to bridge organizational and communicational silos.