This episode of Innov8 Logan features an interview with Jason Daniels, founder of LSKD.

Jason discusses how he started LSKD 15 years ago as a high school nickname and has grown it into a global brand.

He talks about the importance of building community and brand identity. Jason explains how he has learned over the years that a brand is more than just a product and needs to have a strong mission and values. Jason discusses how LSKD has grown from a small team of 12 to over 100 employees in just 4 years.

Jason also shares stories about meeting celebrities like Mark Wahlberg who wear LSKD gear and how the brand has gained popularity globally.

An inspiring story of taking a local Logan brand international.