For the past 15 years, I’ve built one of Canada’s leading polling and public opinion research firms: Abacus Data.
And in that time, my team and I interviewed hundreds of thousands of Canadians and hosted focus groups across the country.
This podcast will feature conversations with smart, curious, and interesting people who love politics, public policy, and figuring out what makes people think and act the way they do.
If you work in polling or market research, public affairs, public relations, government relations, advocacy, or in communications – this podcast is for you.
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For the past 15 years, I’ve built one of Canada’s leading polling and public opinion research firms: Abacus Data.
And in that time, my team and I interviewed hundreds of thousands of Canadians and hosted focus groups across the country.
This podcast will feature conversations with smart, curious, and interesting people who love politics, public policy, and figuring out what makes people think and act the way they do.
If you work in polling or market research, public affairs, public relations, government relations, advocacy, or in communications – this podcast is for you.
Why are voters voting the way they are? A deep dive into the motivations behind vote intention
inFocus with David Coletto
9 minutes 18 seconds
7 months ago
Why are voters voting the way they are? A deep dive into the motivations behind vote intention
In this episode of InFocus with David Coletto, we dive into fresh survey data revealing why Canadians say they’ll vote Liberal or Conservative in the current federal election. David unpacks the two distinct visions for the country, from those who trust a new Liberal leader to stand up to U.S. trade threats and safeguard social programs, to those rallying behind a Conservative call for change, lower taxes, and a break from what they view as a decade of economic mismanagement.
Tune in as David highlights the major themes shaping voter preferences, including leadership, cost-of-living concerns, and strategic voting. Whether you’re curious about the “anyone but Conservative” mentality or intrigued by why some believe it’s “time for change,” this episode explores the personal motivations fueling Canada’s political divide—offering clear insights into the biggest issues at play in the election.
inFocus with David Coletto
For the past 15 years, I’ve built one of Canada’s leading polling and public opinion research firms: Abacus Data.
And in that time, my team and I interviewed hundreds of thousands of Canadians and hosted focus groups across the country.
This podcast will feature conversations with smart, curious, and interesting people who love politics, public policy, and figuring out what makes people think and act the way they do.
If you work in polling or market research, public affairs, public relations, government relations, advocacy, or in communications – this podcast is for you.
