Hey, Amber Joy here! Ever feel like you're shouting into the void in the crowded real estate market? Today, we're diving into something super crucial - defining your ideal client avatar. Forget generic marketing; it's time to speak directly to the hearts of your dream clients. In this episode of the Influential Real Estate Marketing podcast, I’m joined by my husband Jason, a social media marketing whiz. We’re peeling back the layers on how to pinpoint who you're meant to serve in this vast ocean of real estate. Here's what we'll cover: Why marketing to everyone is marketing to no one. Creating an avatar to focus your messaging, services, and personal brand. A step-by-step guide to establish who your ideal client really is. How understanding your client avatar shapes your marketing strategies and personal growth. The importance of aligning your activities to attract your ideal client. This isn't just about theory; it's about transforming your real estate business approach and enjoying what you do even more. So, grab your notes, and let's redefine the way you see your clients and how you attract them! Remember, real estate isn't just about selling houses; it's about connecting with people. Let's make those connections count!

__________ THE REFERRAL FORMULA (FREE TRAINING): Imagine effortlessly connecting with potential clients and leaving a lasting impression. In my free training, I'll teach you how to use video, social media, VIP programs, and more to make that happen. Say goodbye to feeling stuck and hello to standing out and succeeding in today's market. Don't miss out; grab your spot here: https://influentialagent.com/referral-formula/ __________ OTHER VIDEOS: Top 3 Fears About Making Videos and How to Overcome Them ►► https://youtu.be/ugDyrxWN2Ko How to Handle Criticism When Marketing Your Real Estate Business ►► https://youtu.be/3tAZsWbpe_c Answer These 2 Questions to Find Your Ideal Client in Real Estate ►► https://youtu.be/OUwsgwNaTow How To Make Professional Videos At Home Without Pro Gear! ►► https://youtu.be/RjaXNhT6t7Y Easily Know The Best Time to Post on Social Media for Real Estate Agents ►► https://youtu.be/QW1ZXsXjdtU __________ RECOMMENDED TOOLS: Best Equipment for filming - https://kit.co/MrsAmberJoy DJI Mic - https://amzn.to/3xVwtOo Small Rig All-In-One - https://amzn.to/3IWKq54 Ring Light - https://amzn.to/3KHFAtu __________ SAY HI ON SOCIAL: Facebook: https://www.facebook.com/MrsAmberJoy Twitter: https://twitter.com/mrsamberjoy Instagram: https://www.instagram.com/mrsamberjoy TikTok: https://www.tiktok.com/@mrsamberjoy __________ LISTEN TO “THE INFLUENTIAL AGENT WITH AMBER JOY PODCAST” HERE: iTunes: https://apple.co/2Vc6g8X Google Play: http://bit.ly/2VdyKiA Stitcher: https://bit.ly/3hQVEYK Spotify: https://spoti.fi/2Z28tbk #RealEstateMarketing #InfluentialAgent #RealEstateTips