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Influencing Insider
Sally Georges
140 episodes
11 hours ago
How to work with some of the most well known Australian journalists.
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All content for Influencing Insider is the property of Sally Georges and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
How to work with some of the most well known Australian journalists.
Show more...
News Commentary
News
Episodes (20/140)
Influencing Insider
Influencing Insider with Lindsay Reed

Trade media is evolving, and Lindsay Reed at DCN - Daily Cargo News is leading the charge! Join us on Thursday, 16 October at 1 pm for an Influencing Insider with Tony Bosworth and Lindsay to unpack: 🎙️ How DCN went from a weekly newspaper to a contemporary magazine🎙️ Lessons from launching and sustaining a weekly podcast🎙️ The importance of industry awards🎙️ And the future of freight and logistics media

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3 weeks ago
27 minutes 58 seconds

Influencing Insider
Influencing Insider with Fiona Ellis-Jones

After a short break, Influencing Insider is back — and we’re kicking off with a big name.

Fiona Ellis-Jones, Head of News & Information at ARN joins us on Influencing Insider.

📅Date: Thursday, 18th September 2025

🕗Time: 1pm

📍Online: register below

Fiona is an experienced newsreader, journalist, and media executive and today leads a large team of journalists at ARN. 

In this session, Fiona will cover:

  • The changing face of media and how newsrooms are adapting

  • How ARN covers news across its metro, regional and digital audio platforms

  • Live audience Q&A 


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1 month ago
35 minutes 49 seconds

Influencing Insider
Influencing Insider with Scott Purcell

On Thursday, August 14th  at 1:00pm AEST, we’re sitting down with Scott Purcell, co-founder of Man of Many the men’s lifestyle outlet that started in a spare bedroom in 2012 and has grown and built a global audience:

  • Man of Many the origin story

The future for digital publications and what the key drivers are

  • Topics the publication is interested in, and what’s hot right now

  • How Man of Many is developing and growing - the secrets to its success 

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2 months ago
35 minutes 7 seconds

Influencing Insider
Influencing Insider with Alice Clarke

Want to know how one of the best consumer-technology/gaming freelance journalists goes about their work? Join Influencing Insider next Thursday, 17th July, at 1 pm when Alice Clarke stops by to discuss: 

  • The consumer technology topics and games she’s interested in writing about

  • How she crafts stories and topics for different audiences/publications.

  • How does a freelancer engage with PRs? Alice reveals her pitching do’s and don’ts

About Alice Clarke 

Alice Clarke is an experienced journalist predominantly writing for publications such as GamesHub, News and Gadget on topics ranging from the latest in gaming, to the new trends in consumer tech, while also keeping an eye on the business side of tech. Clarke has received no less than three Lizzies at the IT Journalism awards including one this year for Best Game Reviewer. 

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3 months ago
40 minutes 51 seconds

Influencing Insider
Influencing Insider with Giles Parkinson

Renewable energy and electric cars - many say that’s our future and thanks to two online publications, RenewEconomy and The Driven you can stay fully informed about all the cutting edge technology reshaping our future. 

And who better to talk to about this than Giles Parkinson, founder of both those publications and an ex-deputy editor of The Australian Financial Review. 

Join us this coming Thursday May 29 at 1pm when we welcome Giles to discuss:

  • The future - what does it look like?
  • How do publications best cover emerging technologies?
  • What are the hot topics in the EV and renewable energy areas?
  • And how should PRs approach RenewEconomy and The Driven?

About Giles Parkinson:

Giles Parkinson is founder and editor of Renew Economy, and of its sister sites One Step Off The Grid and the EV-focused The Driven. He is the co-host of the weekly Energy Insiders Podcast. Giles has been a journalist for more than 40 years and is a former deputy editor of the Australian Financial Review. 

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4 months ago
32 minutes 10 seconds

Influencing Insider
Influencing Insider with Misha Ketchell

Join us on Influencing Insider next Thursday July 10 at 1pm when we welcome The Conversation’s Editor Misha Ketchell who will talk about the publication, its plans for the future and its unique publishing model. 

Areas covered will include:

  • How The Conversation came about

  • The unique collaborative business model, unique points and audience

  • The key role academia plays

  • The importance of quality journalism today

About Misha Ketchell

Misha is the Editor of The Conversation Australia and New Zealand. He has been an editor and journalist for more than 25 years. He was the founding editor of The Big Issue Australia and editor of Crikey, The Reader and The Melbourne Weekly. He was also a reporter and feature writer at The Age and also worked at the ABC where he was a TV producer on Media Watch and The 7:30 Report and an editor on The Drum.

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4 months ago
29 minutes 53 seconds

Influencing Insider
Influencing Insider with Jasmine Fellows

Join us on Influencing Insider next Thursday 3rd July at 1pm when we welcome Refraction Media’s Managing Editor Jasmine Fellows on the show to discuss: 


  • How Refraction Media are powering Australian STEM magazines and writing.

  • What information does the publication provide its audience? 

  • How does RM create and operate their stable of magazines? 

About Jasmine Fellows 

A long time Australian science writer, Jasmine previously helmed both Double Helix and Cosmos magazines in a 17 year stint at the CSIRO. Earlier this year she moved over to Refraction Media as Managing Editor working across the Careers with STEM and Science Meets Business magazines, among other Refraction Media initiatives. 


About Refraction Media 

Refraction Media was established in February 2013, co-founded by Heather Catchpole and Karen-Taylor Brown. It is one of the country’s leading STEM publications, producing six verticals with multiple editions per year across each vertical. Refraction Media has also worked with leading Australian companies, including Commonwealth Bank, Google, and ANSTO.

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4 months ago
31 minutes 38 seconds

Influencing Insider
Influencing Insider with Djuro Sen

It’s certainly an exciting time for Image Matrix Tech director and founder, Djuro Sen. He won a Lizzy for Best Technology Reviewer at this year’s IT Journo awards and the publication has welcomed Phil Tann on board, so no better time then to welcome Djuro Sen onto Influencing Insider this coming Thursday 26th June at 1 pm AEST to discuss: 

  • What Consumer-Tech topics is Djuro and ImageMatrixTech interested in?

  • What goes into your technology reviews? 

  • We’ll talk about how Image Matrix Tech is tracking and discuss future plans.

  • And Djuro will reveal how they engage with PR pitches and the best ways for PRs to reach the publication.

About Djuro Sen

Djuro Sen has operated Image Matrix Tech since November 2008 and has multiple awards for consumer-technology-focused reviews, news and in-depth features. He also discusses technology issues  for Sky News, regularly appearing across their programs, and was previously at the Seven Network, where he wrote about all things tech. 


About Image Matrix Tech

Image Matrix Tech is one of Australia’s leading technology websites. Its aim is to educate the public on tech topics via news articles, reviews and features. The publication is an award-winning site, with multiple awards at the Australian IT Journalism Awards in previous years. 

Have a question for Djuro?

Join the episode live, and you can submit your questions to be read out on air and answered.


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4 months ago
38 minutes 12 seconds

Influencing Insider
Influencing Insider - Jordan Bissell

Join us this coming Thursday June 19 at 1pm when we welcome the ABC’s Jordan Bissell who’ll not only talk about her background and work with the national broadcaster but will also drill down into a subject close to her heart - how do we as media and PR professionals handle pressure and anxiety, and what happens when we don’t?


Jordan will talk about the work of the ABC Life Matters team and in particular a program that focuses on mental health.


About Jordan Bissell:

Jordan Bissell has a background in journalism and is a freelance journalist and producer at the ABC. Before her current role she was a journalist at Seven News where she mainly covered crime, and prior to that Jordan was a producer at Nine. 

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4 months ago
32 minutes 23 seconds

Influencing Insider
Influencing Insider with Chris Janz

Since its launch in 2023 Capital Brief has earned a formidable reputation for its in-depth coverage of politics and business - not surprisingly it’s home to some of Australia’s best journalists - and the subscriber-led business model is booming. Who better to talk about the journey so far and the future direction of Capital Brief than CEO Chris Janz who joins us next Thursday for a live chat with Tony Bosworth on Influencing Insider.  

Join us this coming Thursday June 12 at 2pm when we welcome Chris to discuss:

  • The Capital Brief story
  • Let’s talk about the business model and why it works
  • How should PRs approach Capital Brief?
  • The future - what does it look like?


About Chris Janz:

Chris Janz is the co-founder of Scire, a start-up launched by former Fairfax Media executives Janz and David Eisman. Capital Brief is Scire’s first publication. Janz was previously publisher of The Sydney Morning Herald, The Age and The Australian Financial Review and led the initiatives that prevented The Age and Herald from discontinuing their print editions.

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4 months ago
27 minutes 40 seconds

Influencing Insider
Influencing Insider with Leigh :) Stark

It’s been a couple of months since Pickr took out the Lizzy for Best Independent Media at the Australian IT Journalism Awards, so who better to come on Influencing Insider next Thursday at 1pm than its founder Leigh Stark, who will talk all things consumer tech including: 

  • What Consumer Tech topics currently interest him?

  • How does a consumer tech story/pitch develop?

  • How does AI make an impact in the world of Consumer Tech?

  • How can PRs optimise their pitches for independent media? 

About Leigh Stark

A long-time consumer tech journalist, Leigh Stark has written about tech topics for close to 20 years, the last decade for his own publication Pickr, winning two Lizzies during that time and a couple of Highly Commendeds. You can also hear Leigh talking about anything AI, gadgets, phones, and hardware on the radio through numerous appearances. 


About Pickr

Pickr is Stark’s long-time on-line publication. Pickr is predominantly focused on covering all Australian technology news, reviews and guides to assist the consumer in making the right choices. Topics covered range from mobile phones, to wearables, gadgets and of course all the latest AI news. 


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5 months ago
40 minutes 43 seconds

Influencing Insider
Influencing Insider with Claire Stuchbery

Regional news is at a crossroads, as print titles close their doors and many communities slip into news deserts. Is local journalism doomed… or are there signs of renewal? 

Join us next Friday, 23rd May at 1 pm AEST for our live Influencing Insider with Claire Stuchbery, Executive Director of the Local & Independent News Association (LINA), to explore:

  • What is the state of local and regional news out there and what are news deserts?

  • Is print dead and is digital taking its place?

  • What’s the impact of social media on local news?

  • What does a successful regional media operation look like today?


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5 months ago
33 minutes 11 seconds

Influencing Insider
Influencing insider with Sean Mitchell

Tech Day is very busy. They’ve got journos moving countries and new journos joining the publication, as they expand their global empire. So what better time for Tech Day publisher, Sean Mitchell, to join Influencing Insider on Thursday, May 15th at 1 pm AEST to discuss:

  • What does Tech Day’s global expansion look like?

  • What topics most appeal to Tech Day?

  • How does Tech Day engage and interact with PR's?

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6 months ago
30 minutes 21 seconds

Influencing Insider
Influencing Insider with Athina Mallis

CRN Australia has been re-launched and Editor Athina Mallis joins Influencing Insider on Thursday, May 8th 1 pm to discuss everything CRN, including:

  • What channel topics are the CRN team interested in?

  • How has the first month gone for the relaunched CRN Australia title”

  • How does the CRN Australia team engage with PR pitches?

About Athina Mallis

Athina Mallis is no stranger to the tech/channel industry, having previously worked at Which-50 Media and as a senior journalist and Editor at Digital Nation, and was also the final Editor-In-Chief of Gizmodo Australia before its closure. She has covered topics including consumer tech, the channel, B2B, and digital transformation, among many others. 


About CRN Australia 

CRN Australia has recently been re-launched by global owners of the title, The Channel Company, after leasing the name to Nextmedia. CRN Australia covers the channel's latest trends, topics, and news within the channel space.  

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6 months ago
27 minutes 51 seconds

Influencing Insider
Influencing Insider - Gianfranco Di Giovanni

Want to know how the ABC have won Best Gaming Coverage at the Lizzies two years in a row? Then join Influencing Insider on Thursday 24th April at 1pm as the ABC’s Gianfranco Di Giovanni joins the show to discuss how the ABC go about the gaming coverage. 

  • What gaming topics Gianni and the ABC are interested in?

  • How does a gaming story/pitch develop?

  • What is the best way for PRs to work with ABC?

  • What makes a good news pitch at the ABC?

About Gianfranco Di Giovanni 

Gianfranco Di Giovanni is the ABC’s Content Director for ABC Radio Perth, he’s been at the public broadcaster for close to a decade, working in a range of roles. When afforded the opportunity, Di Giovanni gets to flex his gaming knowledge for the ABC producing in-depth deep dives concerning particular issues and trends in the gaming industry here in Australia. 


About the ABC

If you’ve been living under a rock, the ABC is Australia’s national public broadcaster, with operations in television and radio as well as via its consistent stream of content on the ABC website. The ABC has also won Best Gaming Coverage at the Samsung Australian IT Journalism Awards for the last two years running. 

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6 months ago
31 minutes 28 seconds

Influencing Insider
Influencing Insider with Georgie McCourt

Thursday 27th March at 1pm for Influencing Insider with Marie Claire Australia’s Editor Georgie McCourt who will be talking to Tony Bosworth about the publication, its print and digital offerings and plans for the future of the iconic brand.

Areas we’ll be covering with Georgie include:

  • The recent redesign and what’s behind it
  • The future of print and its place in the luxury magazines market
  • How the publishing model is evolving
  • How important video is in the mix, and why
  • How to pitch story ideas to Marie Claire

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7 months ago
25 minutes 57 seconds

Influencing Insider
Influencing Insider - Alison Izzo

Have you ever wondered what the best products for fashion and beauty are to buy? Then join Are Media’s Alison Izzo on Influencing Insider Thursday, 6th February 2025, at 1 pm with host Mike Woodcock to discuss: 


  • What fashion and beauty topics are being discussed currently?

  • How to share your news content with Are Media, and how digital differs from print

  • The best way to reach out to Alison


About Alison Izzo

Alison Izzo is the Head of Digital - Fashion and Beauty at Are Media. With 20 years of experience in the lifestyle industry, Izzo has been with Are Media for 18 months now, having previously worked for major companies, including NewsCorp and Bauer Media for publications such as Dolly Magazine, CLEO Australia and Body+Soul. 


About the Are Media

Are Media is the leading company in Australia for women’s content, driven by their beloved brands and engaged consumers. They create content, experiences, and e-commerce opportunities across digital media, magazines, social channels, videos, podcasts, and events. They aim to inform, inspire, influence and enable our audience to connect with the things they are passionate about across beauty, food, fashion, travel, parenting and entertainment.


Have a question for Alison

Join the episode, share your questions with Alison, or even try out a pitch and get feedback live and in real-time.


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9 months ago
33 minutes 10 seconds

Influencing Insider
Influencing Insider with CHOICE's, Jarni Blakkarly

Have you ever wondered how investigative journalism works? Well, look no further than CHOICE’s Jarni Blakkarly - Investigative Journalist, who joins Influencing Insider on Thursday, 21st November, at 1 pm to discuss how CHOICE operates, including:

  • How does CHOICE conduct their investigations?
  • What is the best way for PRs to work with CHOICE?
  • What makes a good news pitch in the world of consumer-specific journalism?

About Jarni Blakkarly

Having worked in Australia and overseas, Jarni Blakkarly is an investigative journalist with CHOICE. He’s been at CHOICE since April 2021 and has led investigations that uncovered severe issues within the industry, including consumer data and privacy. Blakkarly is also an award-winning journo, having recently won the 2024 Excellence in Civil Liberties Journalism Awards Young Journalist award.

About the CHOICE

CHOICE is a not-for-profit organisation that researches and uncovers consumer issues. The masthead includes product reviews and investigative pieces/. CHOICE also advocates for consumer rights and seeks to bring to light any unjust issues.

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11 months ago
23 minutes 28 seconds

Influencing Insider
Influencing Insider with The Science Journalist Association of Australia, Jackson Ryan

Fresh off a recent North America trip and a SJAA journalist-in-residency program announcement, The Science Journalism Association of Australia’s President Jackson Ryan joins Influencing Insider on Thursday 14th November at 1 pm to discuss:

  • What does the SJAA do?
  • What is the best way to work with Science journalists?
  • What is the SJAA journalist-in-residency program?
  • What makes a good news pitch in the world of science journalism?

About Jackson Ryan

Passionate about all things science, Jackson Ryan has represented the SJAA as President since 2023. Co-author of “The Best Australian Science Writing anthology” for 2024 alongside Carl Smith, his work has won awards for IT Journalism, has featured in the New York Times, and has also been nominated for a Walkley Award.

About the SJAA

The Science Journalist Association of Australia has been in operation since 2019, working as a not-for-profit incorporated association to support science journalism. Initiatives include the recent announcement of an SJAA journalist-in-residence program as well as providing networking, professional development and training opportunities for Aussie Science journos.

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12 months ago
38 minutes 11 seconds

Influencing Insider
Influencing Insider with Kidspot's, Emily Blatchford

Parenting is a challenging and rewarding experience, and keeping up with all of the news in that sector is no easy feat.

Tasked with keeping on top of all that is Kidspot's Editor Emily Blatchford, who joins Influencing Insider on Wednesday 30th October at 1pm to discuss:

  • The kind of stories Kidspot's audience respond to
  • What Emily covers
  • How to share your news content with Kidspot

About Emily Blatchford

Emily is the Editor of Kidspot, beginning that role in July 2018 after she made the move from parenting editor. She was previously with HuffPost Australia, IF magazine and APN News & Media

About Kidspot

Kidspot has been around for over a decade, providing advice to parents and helping them on the journey from managing pregnancy through to parenting teenagers. It combines news with how-to-guides, product reviews and opinion.

Have a question for Emily?

Register for this episode and we can take your questions/pitches LIVE in the webinar!

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1 year ago
24 minutes 51 seconds

Influencing Insider
How to work with some of the most well known Australian journalists.