Welcome to Influencer Marketing Talks, your weekly 15 minutes podcast to understand more about influencer marketing and why it’s such a powerful channel when it comes to building trust in your target audience.
Each week Sanna Ödmark and Frida Ekholm from Cure Media cover topics around digital and social media to help you take your marketing strategy to the next level. Also, join the conversations with topic experts from the industry!
The podcast is brought to you by Cure Media, the leading influencer marketing company for fashion brands.
www.curemedia.com
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Welcome to Influencer Marketing Talks, your weekly 15 minutes podcast to understand more about influencer marketing and why it’s such a powerful channel when it comes to building trust in your target audience.
Each week Sanna Ödmark and Frida Ekholm from Cure Media cover topics around digital and social media to help you take your marketing strategy to the next level. Also, join the conversations with topic experts from the industry!
The podcast is brought to you by Cure Media, the leading influencer marketing company for fashion brands.
www.curemedia.com
What’s Next for Retail? Alex Baker on the Trends Shaping 2025
Influencer Marketing Talks
21 minutes 10 seconds
8 months ago
What’s Next for Retail? Alex Baker on the Trends Shaping 2025
This week, we’re joined by Alex Baker, one of the Nordics' top retail strategists and a serial entrepreneur recognised on global influencer lists, to uncover the five key retail trends brands can’t afford to ignore.
Fresh from NRF in New York and retail hotspots across the Middle East and Europe, Alex shares insights on five key trends shaping 2025:
AI’s evolution—why it’s now a mission-critical superpower, not just hype
Retail media’s explosive growth and what it means for brands big and small
Agentic AI—the next step in automation and hyper-personalization
Experience-driven retail and why Gen Z is redefining the role of physical stores
Balancing tech and human connection to create seamless customer experiences
Tune in for an expert take on how these trends are reshaping the industry and what brands must do to stay ahead.
Influencer Marketing Talks
Welcome to Influencer Marketing Talks, your weekly 15 minutes podcast to understand more about influencer marketing and why it’s such a powerful channel when it comes to building trust in your target audience.
Each week Sanna Ödmark and Frida Ekholm from Cure Media cover topics around digital and social media to help you take your marketing strategy to the next level. Also, join the conversations with topic experts from the industry!
The podcast is brought to you by Cure Media, the leading influencer marketing company for fashion brands.
www.curemedia.com
