In this short-form dominated episode, hosts Ceci Carloni and Nii Ahene explore three stories that reveal how bite-sized content is creating entirely new economies: ✂️ The Rise of Clipping Agencies: Meet Evan Stanfield, a 19-year-old college dropout who built Clipping Culture—an agency generating billions of views by turning long-form content into viral short clips. We explore why clipping has become the new entry point into the creator economy and how it bridges the gap between hours-long pod...
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In this short-form dominated episode, hosts Ceci Carloni and Nii Ahene explore three stories that reveal how bite-sized content is creating entirely new economies: ✂️ The Rise of Clipping Agencies: Meet Evan Stanfield, a 19-year-old college dropout who built Clipping Culture—an agency generating billions of views by turning long-form content into viral short clips. We explore why clipping has become the new entry point into the creator economy and how it bridges the gap between hours-long pod...
August 2025: Big Consulting Goes Creator, Private Equity Channel Takeovers & McDonald's Niche Strategy
Influence Weekly
14 minutes
2 months ago
August 2025: Big Consulting Goes Creator, Private Equity Channel Takeovers & McDonald's Niche Strategy
In this industry-shifting episode, hosts Ceci Carloni and Nii Ahene unpack three stories that show how traditional business is reshaping the creator landscape: 💼 Accenture Makes Its Move: One of the world's biggest consulting firms acquires Super Digital, the influencer agency behind campaigns for Amazon, Apple, and Pinterest. This isn't just another agency deal—it's a signal that influencer marketing has officially entered the enterprise consulting world. We explore what this means for creat...
Influence Weekly
In this short-form dominated episode, hosts Ceci Carloni and Nii Ahene explore three stories that reveal how bite-sized content is creating entirely new economies: ✂️ The Rise of Clipping Agencies: Meet Evan Stanfield, a 19-year-old college dropout who built Clipping Culture—an agency generating billions of views by turning long-form content into viral short clips. We explore why clipping has become the new entry point into the creator economy and how it bridges the gap between hours-long pod...