In this short-form dominated episode, hosts Ceci Carloni and Nii Ahene explore three stories that reveal how bite-sized content is creating entirely new economies: ✂️ The Rise of Clipping Agencies: Meet Evan Stanfield, a 19-year-old college dropout who built Clipping Culture—an agency generating billions of views by turning long-form content into viral short clips. We explore why clipping has become the new entry point into the creator economy and how it bridges the gap between hours-long pod...
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In this short-form dominated episode, hosts Ceci Carloni and Nii Ahene explore three stories that reveal how bite-sized content is creating entirely new economies: ✂️ The Rise of Clipping Agencies: Meet Evan Stanfield, a 19-year-old college dropout who built Clipping Culture—an agency generating billions of views by turning long-form content into viral short clips. We explore why clipping has become the new entry point into the creator economy and how it bridges the gap between hours-long pod...
April 2025: NFL's Creator Push, AI Gone Wrong & The Rise of Employee Influencers
Influence Weekly
15 minutes
6 months ago
April 2025: NFL's Creator Push, AI Gone Wrong & The Rise of Employee Influencers
In this episode, hosts Ceci Carloni and Nii Ahene dive into three game-changing stories reshaping the creator economy: 🏈 NFL's Creator Revolution: The league is going all-in on creator marketing with a new VP position dedicated to influencer strategy. Discover why even this traditional sports giant realizes that "some of our top-performing posts ever involve creators and influencers" and what this signals for the future of sports marketing. ⚠️ AI Controversy Alert: When a skincare brand used ...
Influence Weekly
In this short-form dominated episode, hosts Ceci Carloni and Nii Ahene explore three stories that reveal how bite-sized content is creating entirely new economies: ✂️ The Rise of Clipping Agencies: Meet Evan Stanfield, a 19-year-old college dropout who built Clipping Culture—an agency generating billions of views by turning long-form content into viral short clips. We explore why clipping has become the new entry point into the creator economy and how it bridges the gap between hours-long pod...