Influence Global Podcast - shining a spotlight on influencer marketing
Gordon Glenister
184 episodes
1 week ago
Influence the Global podcast shines a spotlight on the influencer marketing industry. In these episodes you will hear from leading influencers, digital creators, influencer platforms, agencies, legal experts and brands who will share life experiences, insights and strategies to help you. Hosted by Gordon Glenister, Global Head of Influencer Marketing at the Branded Content Marketing Association (BCMA) who launched a new division, BCMA Influence, to support the influencer marketing industry. So if you want to find out more, subscribe to listen. Produced by Neil Whiteside at Freedom:One
All content for Influence Global Podcast - shining a spotlight on influencer marketing is the property of Gordon Glenister and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Influence the Global podcast shines a spotlight on the influencer marketing industry. In these episodes you will hear from leading influencers, digital creators, influencer platforms, agencies, legal experts and brands who will share life experiences, insights and strategies to help you. Hosted by Gordon Glenister, Global Head of Influencer Marketing at the Branded Content Marketing Association (BCMA) who launched a new division, BCMA Influence, to support the influencer marketing industry. So if you want to find out more, subscribe to listen. Produced by Neil Whiteside at Freedom:One
S9 Ep2: The Changing Face Of Travel With Global Comms Leader Ft. Perla Bloom
Influence Global Podcast - shining a spotlight on influencer marketing
23 minutes
3 months ago
S9 Ep2: The Changing Face Of Travel With Global Comms Leader Ft. Perla Bloom
Perla Bloom is a dynamic global marketing strategy leader, passionate about the intersection of tech, creativity, and culture. She builds brands, creates connected experiences for audiences that solve a problem to reach specific objectives and is a sought-after international speaker at industry events and on podcasts. She currently leading comms planning for innovation and entertainment at Expedia Group, and before that was at EA Games writing global marketing strategies for iconic games like Battlefield, The Sims, Need for Speed and many more. She also has expertise spanning various sectors, from FMCG to fintech, to Luxury and writes a newsletter that decodes cultural signals shaping brands and tech called ‘Culture Meets What’s Next'. Whatever the project she has worked on, she is always committed to providing fully integrated, truly creative campaigns, that touch the cultural entities significant to her audiences, with a focus on innovative digital multi touchpoint experiences, more recently involving emerging tech such as AI. Connect with her on LinkedIn https://www.linkedin.com/in/perlabloom/
Learn more about your ad choices. Visit megaphone.fm/adchoices
Influence Global Podcast - shining a spotlight on influencer marketing
Influence the Global podcast shines a spotlight on the influencer marketing industry. In these episodes you will hear from leading influencers, digital creators, influencer platforms, agencies, legal experts and brands who will share life experiences, insights and strategies to help you. Hosted by Gordon Glenister, Global Head of Influencer Marketing at the Branded Content Marketing Association (BCMA) who launched a new division, BCMA Influence, to support the influencer marketing industry. So if you want to find out more, subscribe to listen. Produced by Neil Whiteside at Freedom:One
