Sonya Haffey is the Principal of V Starr and has led the firm since 2009.  When she joined the company, Sonya used her extensive experience from previous roles, as founder of her own design firm, to transition V Starr from being exclusively residential to including a strong commercial basis.

Sonya works with the team, on keeping V Starr running as a well-oiled machine. The team brings together their strengths to create impactful designs such as those at V Starr’s first hospitality project, the Intercontinental Hotel in Miami. Sonya has a signature whimsical outlook and passionate energy, an approach that shines through in the firm’s projects , including the Spa at PGA National Resort in Palm Beach Gardens, Florida, the West Half Lounge overlooking Nationals Park in Washington, DC, a lounge at Chicago’s Midtown Athletic Club flagship, and the V Suite at the adjoining Hotel at Midtown in Chicago in addition to a growing hospitality portfolio with full hotel projects and a host of multi-family properties.   Recently, Sonya worked with her team to create V Starr’s first product collaboration with Wolf-Gordon, The Muse Collection.

Sonya attended Florida State University and, after graduating, studied interior design abroad in places such as London, Paris, Milan and Glasgow. She was licensed two years after entering the design world proving her passion for the field and desire to become a serious professional.

Sonya’s specialties are business development and relationships.   She has a natural talent for space planning that has been proven during her years of experience.