In this amazing interview with Nancy a passionate lover of beauty, design extraordinaire and self-confessed font geek we go deep on what the colours you choose to represent your brand really mean and say to your customers. Nancy is the Founder of Aligned Design a design studio helping beauty brands to find their sweet spot and shine above the ordinary.
During our chat we talk about
*why colour is such a key element of your brand
*what moods and messages different colours convey
*and Nancy shares some great recommendations and tips on how to go about choosing the right colours for you.
It’s a super interesting episode with plenty of visual examples to have a look at and loads of inspiration to take away.
Nancy is so cool and lovely that she has prepared a brand discovery mini workbook for you. It's completely free and will help you to dive deep on exactly how to turn your brand dreams into reality. Just click here to get your copy (scroll to the bottom of the page) https://www.aligned-design.co/
Nancy mentions loads of awesome design resources and I have popped links to all of them below.
Enjoy, loads of indie hugs and love, Rachel
Brand Brilliance, Fiona Humberstone https://www.amazon.co.uk/Brand-Brilliance-Elevate-Enchant-Audience/dp/0956454542/ref=sr_1_1?crid=3K586AKQLW38F&keywords=brand+brilliance+by+fiona+humberstone&qid=1569577062&s=gateway&sprefix=brand+brillia%2Caps%2C147&sr=8-1
How to Style Your Brand, Fiona Humberstone https://www.amazon.co.uk/How-Style-Your-Brand-Distinctive/dp/0956454534/ref=sr_1_1?keywords=How+to+style+your+brand&qid=1569577189&s=gateway&sr=8-1
The Secret Lives of Colour, Kasia St Clair https://www.amazon.co.uk/Secret-Lives-Colour-Kassia-Clair/dp/1473630835/ref=sr_1_1?crid=3F49YWSNQNI0K&keywords=the+secret+lives+of+colour&qid=1569577268&s=gateway&sprefix=The+secret+lives+of+col%2Caps%2C143&sr=8-1
Pantone Books https://www.amazon.co.uk/s?k=pantone+book&crid=3OR8PJP7O3RVU&sprefix=pantone+book%2Caps%2C146&ref=nb_sb_ss_i_1_12