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Indie Beauty Radio
Rachel Whittaker
34 episodes
3 days ago
Indie Beauty Radio is a podcast for all the beautypreneurs and fierce founders out there crafting and building their dream brand. It's mission is to provide founders with all the tools, knowledge, advice, motivation, inspiration and the odd kick up the butt they need to go out and build iconic, future proof businesses. Hosted by Rachel Whittaker a passionate beautyphile with over 17 years industry experience, its sets out to explore a new topic each week with a combination of solo shows and industry expert chats. This is a podcast packed with passion and energy. Prepare to be motivated!
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Fashion & Beauty
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All content for Indie Beauty Radio is the property of Rachel Whittaker and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Indie Beauty Radio is a podcast for all the beautypreneurs and fierce founders out there crafting and building their dream brand. It's mission is to provide founders with all the tools, knowledge, advice, motivation, inspiration and the odd kick up the butt they need to go out and build iconic, future proof businesses. Hosted by Rachel Whittaker a passionate beautyphile with over 17 years industry experience, its sets out to explore a new topic each week with a combination of solo shows and industry expert chats. This is a podcast packed with passion and energy. Prepare to be motivated!
Show more...
Fashion & Beauty
Arts
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IDEAS TO DRIVE SALES DURING THE HOLIDAY SEASON
Indie Beauty Radio
23 minutes 48 seconds
6 years ago
IDEAS TO DRIVE SALES DURING THE HOLIDAY SEASON

 The holiday season can typically spell bad news for the indie beauty brand.
Sales drop through the floor as people save their money for holidays and kids treats.

Social media engagement takes a nose dive as your followers flock off to foreign climbs.

Many brands just accept this as the norm and take the opportunity to take their foot off the gas.

But while those brands take some time out and snooze you could be capitalising on the space by getting creative and using the time to stand out and get noticed.

Holiday periods are a great opportunity and they get me excited.

While the other brands are keeping quiet you can start shouting. In today's episode I share easy, simple ideas on how to drive sales and keep engagement high on your social channels.

These ideas are so simple you could be actioning them and seeing the rewards in just a couple of days!

Loads of indie hugs and love, Rachel

Indie Beauty Radio
Indie Beauty Radio is a podcast for all the beautypreneurs and fierce founders out there crafting and building their dream brand. It's mission is to provide founders with all the tools, knowledge, advice, motivation, inspiration and the odd kick up the butt they need to go out and build iconic, future proof businesses. Hosted by Rachel Whittaker a passionate beautyphile with over 17 years industry experience, its sets out to explore a new topic each week with a combination of solo shows and industry expert chats. This is a podcast packed with passion and energy. Prepare to be motivated!