Summary In this episode, Rachel and Rob discuss the ups and downs of being indie authors, including the joys of full-time writing, the challenges of managing TikTok shops, and the intricacies of branding with pen names. They delve into the importance of cover design in representing genres, the tedious process of formatting and publishing, and effective marketing strategies for new releases. The conversation also touches on the use of TikTok for engagement, the role of AI tools in book promotion, and the hurdles faced in audio book production. In this engaging conversation, Rachel and her co-host discuss various aspects of the indie author experience, including the intricacies of audiobook narration, the challenges of publishing, and the importance of cover design in representing genre. They also delve into planning author events, managing finances as writers, and the significance of community support in the writing journey. The dialogue is filled with humor and personal anecdotes, making it relatable for aspiring and established authors alike.