In Pursuit of Luxury. As a term which has made its way into everyday language, the idea of luxury has secured a place in modern Western culture. In Pursuit of Luxury (IPOL) explores the many issues and debates surrounding the idea of luxury as a historical and contemporary phenomenon, both critically and commercially.
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In Pursuit of Luxury. As a term which has made its way into everyday language, the idea of luxury has secured a place in modern Western culture. In Pursuit of Luxury (IPOL) explores the many issues and debates surrounding the idea of luxury as a historical and contemporary phenomenon, both critically and commercially.
Carl was born in the Austrian Alps surrounded by biodynamic and organic smallholder farmers. At 15, he started studies in graphic design and communications, and later specialized in brand strategy. He then did a year of volunteer work with street kids in Ecuador, where he met his wife. Social and environmental impact guides his work, along with the belief that nature is the ultimate luxury. At 27, he co-founded To'ak, a sustainable luxury chocolate brand that works to preserve an ancient cacao variety in Ecuador. A few years later, he co-founded Xoca, an upcycled cacao-based CPG, and Orijin, which focuses on digital supply chain management and transparency.
In Pursuit of Luxury
In Pursuit of Luxury. As a term which has made its way into everyday language, the idea of luxury has secured a place in modern Western culture. In Pursuit of Luxury (IPOL) explores the many issues and debates surrounding the idea of luxury as a historical and contemporary phenomenon, both critically and commercially.
