A regular dissection of the news, issues and trends in travel and technology, featuring interviews with industry executives and entrepreneurs and hosted by PhocusWire editors.
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A regular dissection of the news, issues and trends in travel and technology, featuring interviews with industry executives and entrepreneurs and hosted by PhocusWire editors.
The changing face of loyalty in travel with the CEOs of Loyalty Status Co. and MeProtocol
In Phocus
19 minutes
2 months ago
The changing face of loyalty in travel with the CEOs of Loyalty Status Co. and MeProtocol
Where are travel brands going wrong when it comes to loyalty? Mark Ross-Smith, CEO of Loyalty Status Co., and Robert Wesley, CEO of MeProtocol, weighed in on how brands can improve loyalty strategies during a PhocusWire Studio interview. During the wide-ranging discussion, Wesley and Ross-Smith also touched on the use of blockchain in loyalty, how artificial intelligence plays into loyalty’s evolution, the importance of personalization and more.
In Phocus
A regular dissection of the news, issues and trends in travel and technology, featuring interviews with industry executives and entrepreneurs and hosted by PhocusWire editors.