In this episode, Natalie Lorberboym Mano, Head of PepsiCo Labs, talks about the success factors for collaboration between startups and large corporations like PepsiCo. She shares concrete insights into her innovation strategy and explains what it takes to ensure that pilot projects not only take off, but also scale in the long term and achieve real impact.
Key learnings:
- Only relevant solutions count: Startups need to solve concrete business problems.
- Clarity right from the start: Shared success criteria are essential.
- Speed & adaptability: Startups should deliver quickly and adapt well to the Group.
- Long-term view: Successful projects can transition into global partnerships or investments.
Chapter:
00:00 : Introduction and Guest Overview
01:04 : Natalie's Role at PepsiCo and Approach to Startup Collaborations
02:33 : Identifying the Right Startups
04:06 : Challenges in Engaging with Startups
06:59 : Working with Early Stage Startups
09:10 : Natalie's Background and Its Influence on Her Approach
11:37 : Long-term Collaboration with PepsiCo
11:44 : Strategic Investments and Potential for M&A
14:57 : Impact of Collaborations
15:17 : Impact of Collaborations with Startups
17:04 : Leveraging Venture Capital Network
21:35 : Advice for Startups Looking to Collaborate with Corporates
23:54 : Closing Remarks
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