Dive into this episode of Impact Stories, where Lisa Genovese chats with Alexia Palmeri, a Toronto based marketing specialist, about the power marketers hold and the responsibility to drive positive change. 🌟

In this conversation, we explore:
▶ The importance of authenticity in shaping consumer perceptions
▶ How marketers influence purchasing decisions and societal values
▶ The ethical duty of marketers to act with integrity and do good
Join us for a candid discussion on how authenticity and integrity can redefine marketing’s impact. Don’t miss Alexia’s insights on navigating today’s trends and staying true to your brand values.