Episode 7: Digital Populism and Bolsonarism on Social Media (with Letícia Cesarino)

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imPACT: Diálogos

Katerina Hatzikidi

7 episodes

2 days ago

How did Jair Bolsonaro rise to power in 2018? How have the armed forces influenced Brazil’s political scenario in recent history? What can the rise of evangelical Christianity tell us about the country’s conservative turn? How relevant are conspiracy theories? imPACT: Diálogos is a series of seven episodes on contemporary Brazilian politics and society. Structured around an interview format, each episode invites an expert to break down a complex political scenario and offer rich and accessible analyses to a broad English-speaking audience.

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Episode 7: Digital Populism and Bolsonarism on Social Media (with Letícia Cesarino)

imPACT: Diálogos

29 minutes 37 seconds

4 years ago

Episode 7: Digital Populism and Bolsonarism on Social Media (with Letícia Cesarino)

In the final episode of imPACT: Diálogos, anthropologist Letícia Cesarino discusses her digital ethnographic work with Bolsonaro supporters in light of political and anthropological theory, specifically focusing on populism and conspiracy theories. She elucidates the complex dynamics of the 2018 electoral campaign through, among other things, the concepts of ‘digital populism’ and ‘schismogenesis’, and a friend-enemy binary that structured its logic.

Letícia Cesarino is Associate Professor of Anthropology at the Federal University of Santa Catarina (UFSC) in Florianopolis. She holds a Ph.D. from the University of California at Berkeley and is currently working on the contemporary co-emergences between digital media, populist politics, post-truth, and neoliberal rationalities.

imPACT: Diálogos is an original production that is part of the ERC-funded PACT: Populism and Conspiracy Theory project at the University of Tübingen, Germany.

It is written, produced, and hosted by PACT postdoctoral researcher, Katerina Hatzikidi.

Sound design and mixing: Ignacio Albornoz Fariña

Cover image: Yul Koh

Special thanks to: Steffi da Silva, Julius Haferkorn, Gabriele Höffner, Michael Butter

To find out more about PACT, visit: https://erc-pact.eu/

and follow our updates on Twitter: @ercpact