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Here’s an overview of a popular Reddit post I created recently and how it went through its rise to a bit of Reddit fame. I also analyze what I got from it in terms of my primary conversion, which is getting some traffic that would result in Amazon book sales.

I created this post for the /r/GetMotivated/ community and it's about overcoming procrastination. I usually post things related to productivity and procrastination, while Reddit is my main source of sales on Amazon. If the post gets some traction I leave a comment with the link to my book. 

This time, I made a simple text poster using Canva with a basic notion on which my book resides - using emotional awareness and acceptance to overcome procrastination. Here's how it hit 11k.

 - It got to its first 100 upvotes in about 2-3 hours. 

 - From there, it took it about an hour to 800-900 and quickly break through the 1k mark.

 - As the US audience began joining in, it exploded.

 - The next several thousands of upvotes came over about 16 hours or so.

 - When it reached 11k, it began slowing down, somewhere around 22 hours after posting.

 - In the hours after that, it got another 900 upvotes and then died down.

When I saw it's going well, I left a comment with the link and it quickly got to about 300 upvotes. So, I’m guessing I got a lot of traffic there to my page on Amazon.

The results:

I sold six books (four on the first day and two on the second, along with about 100 KENP pages read), so nothing to write home about. I’m guessing it’s because people on the subreddit are interested in procrastination but not focused on it enough to buy books. I also got a handful of Reddit and Twitter followers, one random direct inquiry and some unexpected YouTube views on my previous podcast episode for the sheer fact that it was the post I left before this one. Not the best results ever, but still an interesting experience.

If you want to hear more details listen to them in the latest episode of my podcast. Also, if you want to support me doing things like this, consider chipping in a buck on my Patreon page.