If you've spent any time on social media you've probably found yourself chasing some of those vanity metrics: likes, follows, smiley-face-emojis. But what do those really mean and do they translate to real connections with real people? That's what we want to learn from Laurel Youngstrom on this episode. She and her husband Russ are motivational speakers who talk about Russ's workplace injury changed their lives forever and what others can do to work safely. Laurel has built many connections online through her authentic interactions, care towards people, and maybe even a song or two, so she has some great insights on how to be intentional about building those connections without making it awkward or impersonal. If you want to learn about Laurel and Russ' story, check out their website at https://youngstromsafety.com/!