In Episode 2, I am talking to Ernest B. James, the Founder and Chief Management Officer of Noire Management, a diversity inclusive focused talent, marketing and communications agency.
In this episode, you’ll hear:
The difference between an agent and a brand manager.
The benefits of working with an agency.
What you should consider before doing a brand unboxing.
Details about Fohr's Diversity Advisory Board.
Tips for setting rates as a creator of color.
Background on Ernest James: As the Founder of Noire Management, Ernest represents top talent such as Kela Walker, Karleen Roy, Necole Kane, and many more. Prior to launching Noire Management, James was the Associate Vice President at boutique lifestyle agency, APA PR. There he oversaw the agency's style portfolio – successfully launching Spanx's "Arm Tights" product line by Sara Blakely and MISSION Activewear's first-ever apparel collection in partnership with 3x NBA Champion, Dwyane Wade. Prior to APA PR, James spent over 4 years in the Fashion division of leading NYC marketing and communications agency - LaFORCE where he developed, executed and managed tactical strategies during the rebranding of Abercrombie & Fitch, while successfully launching the Eva Longoria for The Limited capsule collection. Ernest was recently appointed as a member of Fohr's Diversity Advisory Board, and he is best known for his efforts to #changethenarrative and make the Influencer Marketing industry more inclusive.
Stay Connected with Host Majesty Acheampong
Stay Connected with Guest Ernest James
Ernest Instagram - @ernestbejames
Noire Mgmt Website - https://www.noire-mgmt.com/
Noire Mgmt Instagram - @noiremgmt
