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IDEAS+LEADERS
Elena Paweta
268 episodes
6 days ago
Effective communication skills are essential in your career. Each Monday, join Dr Elena Paweta, executive communication coach and TEDx organiser, as she interviews business leaders and entrepreneurs on business communication, leadership and building relationships. If you want to progress in your career, become more charismatic and impactful leader, or just want to hear advice from top business leaders, this is the podcast for you.
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Business
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All content for IDEAS+LEADERS is the property of Elena Paweta and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Effective communication skills are essential in your career. Each Monday, join Dr Elena Paweta, executive communication coach and TEDx organiser, as she interviews business leaders and entrepreneurs on business communication, leadership and building relationships. If you want to progress in your career, become more charismatic and impactful leader, or just want to hear advice from top business leaders, this is the podcast for you.
Show more...
Business
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261. Scaling eCommerce Smarter - Matthew Stafford
IDEAS+LEADERS
25 minutes 39 seconds
2 months ago
261. Scaling eCommerce Smarter - Matthew Stafford

In the episode 261 of the IDEAS+LEADERS podcast, I sit down with Matthew Stafford, Managing Partner at Build Grow Scale and a veteran entrepreneur with over 30 years of experience building businesses across industries. From brick-and-mortar stores to SaaS and DTC brands, Matthew has seen it all - and helped hundreds of eCommerce companies cross the $1M and even $10M revenue milestones.


We dive deep into:

  • The biggest leadership lessons from 3 decades of entrepreneurship

  • The most common conversion killers in eCommerce today

  • How to increase sales without increasing ad spend

  • Using buyer psychology and data-driven insights to boost performance

  • Why conversion doesn’t stop at the sale - and how to turn buyers into loyal fans


If you’re leading a startup or scaling a global brand, this conversation is packed with strategies you can apply right away to grow smarter, not just bigger.


🎧 Tune in now and get an insider’s perspective on the future of eCommerce optimization.


Thank you for joining me on this episode of IDEAS+LEADERS. If you enjoyed this episode, please share, subscribe and review so that more people can enjoy the podcast on Apple https://apple.co/3fKv9IH or Spotify https://sptfy.com/Nrtq.

IDEAS+LEADERS
Effective communication skills are essential in your career. Each Monday, join Dr Elena Paweta, executive communication coach and TEDx organiser, as she interviews business leaders and entrepreneurs on business communication, leadership and building relationships. If you want to progress in your career, become more charismatic and impactful leader, or just want to hear advice from top business leaders, this is the podcast for you.