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Ideal Practice
Wendy Pitts Reeves
171 episodes
1 day ago
Seasons change — and so does the rhythm of our work. In today’s short “Behind the Mic” reflection, I want to tell you a little about why things on the Ideal Practice podcast might sound a little different for a while — and what’s coming next. Over the next few months, I’ll be alternating between short reflections and replays of some of my favorite episodes that are packed with value. This new rhythm gives me space to create something I’m really excited about — the self-paced, DIY version of m...
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Entrepreneurship
Education,
Business,
How To,
Health & Fitness,
Mental Health
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All content for Ideal Practice is the property of Wendy Pitts Reeves and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Seasons change — and so does the rhythm of our work. In today’s short “Behind the Mic” reflection, I want to tell you a little about why things on the Ideal Practice podcast might sound a little different for a while — and what’s coming next. Over the next few months, I’ll be alternating between short reflections and replays of some of my favorite episodes that are packed with value. This new rhythm gives me space to create something I’m really excited about — the self-paced, DIY version of m...
Show more...
Entrepreneurship
Education,
Business,
How To,
Health & Fitness,
Mental Health
Episodes (20/171)
Ideal Practice
Behind the Mic — Introducing a Seasonal Shift, and Creative Plans for Next Year | IP 171
Seasons change — and so does the rhythm of our work. In today’s short “Behind the Mic” reflection, I want to tell you a little about why things on the Ideal Practice podcast might sound a little different for a while — and what’s coming next. Over the next few months, I’ll be alternating between short reflections and replays of some of my favorite episodes that are packed with value. This new rhythm gives me space to create something I’m really excited about — the self-paced, DIY version of m...
Show more...
1 day ago
17 minutes

Ideal Practice
Joe Sanok: A Story of Business Success, True Worth and Personal Evolution | IP 170
Hey everyone! You’re in for a treat and a half today! 😍 On the podcast this week, I sat down with the one and only Joe Sanok, popular founder of Practice of the Practice and host of one of the most successful, longest-running podcasts in our field. Joe helps therapists build a private practice that they absolutely love … one that makes money, serves people deeply, AND doesn’t burn you out in the process. Heading into this interview, I was eager to hear his backstory, and he did no...
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1 week ago
1 hour 3 minutes

Ideal Practice
From Wimpy to Wow: How to Transform Your Psychology Today Profile With Aaron Price | IP 169
Okay, let’s talk about this, folks. I know a lot of us break out in hives at the mere thought of marketing. 😜 And yet - some of the most talented healers I know sit with open appointment slots while people who need their help are scrolling Psychology Today, completely lost. It's heartbreaking on both sides. 💔 But we can fix that. :) So today, I’ve found someone who can help. Aaron Price is quite the therapy evangelist, who’s cracked the code on this whole thing. He helps therapists brid...
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2 weeks ago
1 hour 24 minutes

Ideal Practice
Marina Gee | Why Your Story Matters More Than Your Credentials | IP 166
Ever feel like you're screaming into a void when it comes to marketing your practice? 😵 If so, you're going to love what I have for you today, because I'm talking with the brilliant Marina Gee about something that could completely transform how you connect with your ideal clients: authentic storytelling. And that might even mean telling YOUR story. (Even though we’re often taught specifically not to do that…) Marina is a digital marketing strategist who runs an agency specifically focused on ...
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3 weeks ago
1 hour 10 minutes

Ideal Practice
7 Billing Companies Later: What I've Learned That You May Need to Know. | IP 167
Hey there everyone, Have you ever hired someone to handle your insurance billing, only to have it turn into a total mess? Maybe even a nightmare? 😵‍💫 If so, you're not alone in that! Today, I’ve shared with you the unvarnished truth about my own experience with insurance billing companies. Because over the course of 20+ years in private practice, I switched billing providers seven different times. Yes... Seven. Times. It was quite the journey. Not gonna lie. 😒 But here's th...
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4 weeks ago
25 minutes

Ideal Practice
Carla Titus | Stop Working for Free: How to Pay Yourself a Real Salary | IP 168
Buckle up, y’all, because we’re getting into one of the most critical (and most avoided!) topics in private practice ownership … paying yourself an actual salary. I'm talking with the brilliant Carla Titus, a fractional CFO who helps mental health group practices and healthcare providers get financially healthy. Carla works with everyone from solo practitioners to seven-figure practices, and she’s the kind of person who speaks truth to us in a way that we need to hear it. :) Because here's th...
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1 month ago
1 hour 17 minutes

Ideal Practice
Jeremy Zug | What If Insurance Billing Wasn’t So Hard? A Helpful Conversation... | IP 165
I’m so excited about today’s conversation, guys, which is a weird thing to say about … insurance. 😵‍💫 Today’s guest, Jeremy Zug from Practice Solutions, lives and breathes mental health billing (yes, that's a thing!). And he doesn't sugarcoat it. Mental health billing IS harder than medical billing. Insurance companies DO play games with us. That little voice in your head telling you this stuff is complicated and frustrating? You're absolutely right. But here's what Je...
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1 month ago
1 hour 22 minutes

Ideal Practice
Blogging, Video or Podcasting: Which Outreach Strategy is Right for You? | IP 164
Hey there, everyone! A common question I get from practice owners is: “What kind of content should I be creating to market my practice?” Should you be blogging? Doing video? Starting a podcast? I get it. The options are endless, and each has its own learning curve. That’s why this week, I’m sharing my own content creation journey—the wins, the flops, and a few good lessons I’ve learned over the years. Here’s some of what you’ll hear: The time I hurt my hand the night before my blog was ...
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1 month ago
50 minutes

Ideal Practice
Michelle Knox | I've Got a Great Logo - Does That Mean I've Got a Great Brand? | IP 163
Today, I'm talking with the truly talented Michelle Knox, a brand strategist and designer who has become not only one of my closest friends, but also one of my most trusted advisors over the years. Michelle helps women entrepreneurs, small businesses, and nonprofits cut through the noise and create messaging that actually makes the right people stop and pay attention. In this episode, we’ll dive deep into why most people are starting their branding journey completely backwards, and how ...
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1 month ago
1 hour 16 minutes

Ideal Practice
Railey Molinario | Relationship Intelligence, and Why You Must Trust Your Self | IP 162
Are you a relationship expert in one way or another? Feel like that’s something you have a pretty good handle on? As healers - especially therapists - we often consider ourselves experts on what it takes to develop healthy relationships - but how often do you think about the relationship you have with yourself? The truth is, many of us struggle with the very foundation of all healthy connections: trust. And especially: with trusting ourselves. Today I'm talking with Human Connection exp...
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2 months ago
1 hour 13 minutes

Ideal Practice
Real Talk: How to Keep Your Practice Going When Life Gets Messy | IP 161
Hey there, everyone! Last week, I had a wonderful conversation with Gordon Brewer, host of The Practice of Therapy podcast, about how to keep your private practice going when your life is completely falling apart. It touched me so deeply that I wanted to come back this week and dive in with some of my own thoughts. Because here's the thing... life happens to all of us sooner or later, right? Whether you're clocking in for someone else or running your own show, challenges are a fact of l...
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2 months ago
37 minutes

Ideal Practice
Gordon Brewer | How Do You Serve Clients When You're Barely Surviving, Yourself? | IP 160
Today I’m sitting down with the ever-steady and ever helpful Gordon Brewer to talk about something we don't discuss nearly enough – how to keep your practice thriving when life gets really, really hard. 😓 Gordon is the owner of Kingsport Counseling Associates, a group practice, and host of The Practice of Therapy podcast. (Gordon is way ahead of me. He’s approaching his 400th episode!) He also has an extremely powerful story to share … For 13 years, Gordon successfully ran and grew his practi...
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2 months ago
1 hour 13 minutes

Ideal Practice
How Rosanne Carter Turned Burnout Into Her Biggest Business Asset | IP 159
Today, I’m excited to have the incredible Rosanne Carter joining us here on the podcast to talk about something that is near and dear to her heart: nervous system co-regulation and why understanding this concept could completely transform your practice (and your life). Rosanne is a psychotherapist and consultant who specializes in helping parents, children, and early childhood support professionals understand their OWN nervous systems so they can be more present and more regulated in th...
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2 months ago
1 hour 12 minutes

Ideal Practice
How a Simple Scheduling App Can Help You Run a Healthier Private Practice | IP 158
She was on the edge of burnout… …getting sick more often, and having to cancel appointments with clients she loved - all because she’d lost any semblance of control over her calendar. Funny isn’t it? How easy it is for us to get ourselves in trouble - just because we want to be there when our clients need us, or - heck - because we’re trying to make a living. But it happens - a lot. And it breaks my heart. I used to be the same way - until I finally made the decision to try someth...
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3 months ago
50 minutes

Ideal Practice
The 3 Systems Every Practice Owner Needs: A Deep Dive With Ariana Refsdal | IP 157
Do you ever feel like your practice is held together by nothing more than rubber bands and band-aids? Feel like you're constantly putting out fires instead of actually growing the business you dreamed of? If this sounds familiar, you'll love what I have for you today, because I'm talking to the ever-so-organized Ariana Refsdal about creating systems that actually work for creative, intuitive healers like us. Ariana is a business systems expert who helps mission-driven entrepreneur...
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3 months ago
1 hour 19 minutes

Ideal Practice
What? Therapy in a Wetsuit?!: A Fun (Inspiring!) Conversation With Gary Katz | IP 156
Today, we’re going to get out of the office, out of our heads, and back into our bodies, my friends. Woot! 🥳 In this episode, I've brought back one of my favorite guests - the brave and oh-so-creative Gary Katz - for a deep dive into the magic of experiential work. Gary is a licensed therapist and founder of the Center for Intimacy Recovery, a group practice with services now in seven states around the U.S. He's also the most wonderfully creative human who takes therapy way beyon...
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4 months ago
1 hour 11 minutes

Ideal Practice
Time For a Mid-Year Check-In: A Simple Journaling Exercise to Help Plan Q3 | IP 155
Can you believe we're halfway through the year already? Yikes - that went fast. 😳 So how are you doing with those big goals you set for your practice back at the start of the year? If you’re not sure, or if it’s been a while since you’ve checked in with those goals - this is for you. The truth is, most of us can only handle about 90 days’ worth of focus at a time anyway, so checking in with a quarterly review is actually the best way to pause, reflect, and course-correct if needed...
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4 months ago
24 minutes

Ideal Practice
The Power of Getting Clients Out of the Office: My Secret Adventure Story | IP 154
Over the past few weeks, we’ve been talking about some of the more creative ways that some therapists are working with their clients. Because the truth is, I always love the sheer variety of different ways that we can serve our clients. So today, I thought I’d share my own story with you, and tell you about a slightly crazy thing I did back in the day. 😁 Today, you’ll hear the wild story of how I turned a simple observation about some of my clients into "Secret Adventures for Courageous...
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4 months ago
50 minutes

Ideal Practice
Julie Jerrolds | The Unique Power of Equine EMDR and a Creative Private Practice | IP 153
Today’s guest caught my attention when I got word about an experiential workshop she was hosting for therapists in our area. When I looked into it, I was struck by the way she’s grown her practice - managing to combine her skills and experience in a VERY creative way. I’m speaking with Julie Jerrolds, an LPC Supervisor and EMDR-certified therapist from the beautiful Seymour, Tennessee - right up the road from me. :) Julie is the visionary founder of Open Reins Counseling, where sh...
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5 months ago
1 hour 15 minutes

Ideal Practice
Social Media Marketing Stressing You Out? Berlyn Komar is Here to Help. | IP 152
I know that a lot of you feel overwhelmed by social media, so today, I've got something to share that's going to take a huge weight off your shoulders. I'm chatting with the lovely Berlyn Komar, founder of Planted Marketing and the Greenhouse community, who specializes in helping purpose-driven brands create authentic, aligned content marketing that actually feels good. Berlyn brings a refreshingly practical approach to a topic that leaves most of us feeling overwhelmed. She's sharing how to ...
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5 months ago
1 hour 12 minutes

Ideal Practice
Seasons change — and so does the rhythm of our work. In today’s short “Behind the Mic” reflection, I want to tell you a little about why things on the Ideal Practice podcast might sound a little different for a while — and what’s coming next. Over the next few months, I’ll be alternating between short reflections and replays of some of my favorite episodes that are packed with value. This new rhythm gives me space to create something I’m really excited about — the self-paced, DIY version of m...