Hey friends! It’s Nina Addeo, and this episode of The I Do Wedding Marketing Podcast is one you’re going to want to listen to—maybe twice!
Today, I’m joined by none other than Sarah Dunn of Sarah Does SEO—THE go-to SEO expert for wedding pros—and we’re diving deep into how search engine optimization is evolving thanks to AI. If you’ve been wondering why your traffic has changed, how to get featured in Google’s AI Overviews, or if ChatGPT is quietly recommending your competitors... THIS episode is your roadmap to staying visible and booking-worthy in a tech-shifting world.
🌟 What you'll learn in this episode:
What AI search means for your wedding business visibility
How you can actually show up in ChatGPT search results (yes, it’s possible!)
The one keyword strategy every wedding pro needs to update TODAY
Why sprinkling keywords randomly on your site doesn’t work anymore
How to use AI responsibly for content creation without losing your expertise or SEO cred
Real talk: why ChatGPT might hallucinate ponds, ballrooms, and locations that don’t exist 😅
Tangible actions to check if you’re being found in AI tools (and what to do if you’re not)
💡 Plus, Sarah shares a genius tip on how to reverse engineer your client calls or podcast transcripts into blog posts using AI, without sacrificing originality or accuracy.
📲 Ready to future-proof your marketing and become besties with both Google and AI? Hit play now—and don’t forget to use code IDO20 for 20% off Sarah’s Wedding SEO Bootcamp (only for 2 weeks!).
👉 Links mentioned:
Sign up for Sarah’s free monthly SEO Lunch and Learn
Enroll in the Wedding SEO Bootcamp with code IDO20 https://saradoesseo.com/wedding-seo-bootcamp/
Follow Sarah on Instagram + Threads: @SarahDoesSEO
Podcast listeners can save 20% off on the ChatGPT for Wedding Marketing Course using code IDOPODCAST | https://idoweddingmarketing.podia.com/chatgpt-for-wedding-marketing?coupon=IDOPODCAST
Follow I Do Wedding Marketing
Instagram | https://www.instagram.com/idoweddingmarketing/
Facebook | https://www.facebook.com/idoweddingmarketing
LinkedIn | https://www.linkedin.com/in/nina-addeo-699898ab/
Threads | https://www.threads.com/@idoweddingmarketing
I Do Wedding Marketing podcast listeners can receive 15% off a 6-month subscription as a new Aisle Planner user! Use code IDWMxAP | https://www.aisleplanner.com/affiliate/IDWMxAP