The Woman Who Certifies Africa's Most Ethical Tourism

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I Am Tourism Stories

I am tourism stories

14 episodes

5 days ago

A podcast for travel trailblazers, everyday heroes & curious minds shaping Africa travel. Tourism isn't just about destinations. It’s about the people who make the journey possible. The I Am Tourism Stories podcast is where those voices come alive. Reignited from a powerful pandemic-born movement, this series is back to spotlight the heart and soul of tourism: you. We're sharing raw, honest, and inspiring conversations with the humans behind the hospitality from fresh-faced newcomers to well-travelled visionaries.

Places & Travel

Society & Culture

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Places & Travel

Society & Culture

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The Woman Who Certifies Africa's Most Ethical Tourism

I Am Tourism Stories

16 minutes 21 seconds

2 months ago

The Woman Who Certifies Africa's Most Ethical Tourism

Guest: Grace Stead – General Manager, Fair Trade Tourism

Host: Melissa Foley – All About Africa Sustainability Consulting

In this episode of I Am Tourism, host Melissa Foley chats to Grace Stead on why sustainability certification isn't just nice-to-have anymore… it's do-or-die. Forget vague ESG buzzwords - Grace breaks down how Fair Trade Tourism turns ethical practices into cold-hard business advantages for lodges, DMCs, and even backpacker hostels fighting to stay relevant in an era where EU regulations demand proof you're not greenwashing your Instagram feed into oblivion.