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Hype and Happening
Deshnie Govender
5 episodes
1 day ago
Welcome to your all-access pass to the inner circle of influence — with That Desh. I’m catching up with my friends in marketing and creators driving culture to show you what it really takes to build a brand. From bold campaigns to viral moments — if it’s HYPED, I’m gonna show you how it HAPPENED. Tap in for unfiltered convos, insights, and real stories behind the scenes. https://www.tiktok.com/@thatdesh https://www.instagram.com/thatdesh/ https://www.youtube.com/@hypeandhappening/
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Marketing
Business
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All content for Hype and Happening is the property of Deshnie Govender and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to your all-access pass to the inner circle of influence — with That Desh. I’m catching up with my friends in marketing and creators driving culture to show you what it really takes to build a brand. From bold campaigns to viral moments — if it’s HYPED, I’m gonna show you how it HAPPENED. Tap in for unfiltered convos, insights, and real stories behind the scenes. https://www.tiktok.com/@thatdesh https://www.instagram.com/thatdesh/ https://www.youtube.com/@hypeandhappening/
Show more...
Marketing
Business
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STOP Making These Common Marketing Mistakes in 2025 | Visa SVP CMO CEMEA Tarek Abdalla
Hype and Happening
49 minutes 43 seconds
7 months ago
STOP Making These Common Marketing Mistakes in 2025 | Visa SVP CMO CEMEA Tarek Abdalla

Join me in this exclusive interview with Tarek Abdalla, SVP, Chief Marketing Officer CEMEA at Visa, where we dive deep into his journey, challenges, and the lessons learnt on his way to CMO.From personal experiences to professional insights, this conversation is packed with valuable takeaways for anyone looking to grow and succeed.🔹 Topics Covered:✅ Pivoting from FMCG (Mars) to Tech (Google, TikTok)✅ Tackling Emerging Markets✅ The role of the CMO: influencing across the org✅ Leading teams and providing feedback✅ Building community and the power of LinkedIn📢 Don't forget to like, comment, and subscribe for more insightful content! Hit the 🔔 bell icon to stay updated with our latest videos.💬 What did you find most inspiring? Let us know in the comments!🔗 Follow Tarek on Linkedin:   / tarekabdalla  Instagram:   / _tarek_abdalla  

Hype and Happening
Welcome to your all-access pass to the inner circle of influence — with That Desh. I’m catching up with my friends in marketing and creators driving culture to show you what it really takes to build a brand. From bold campaigns to viral moments — if it’s HYPED, I’m gonna show you how it HAPPENED. Tap in for unfiltered convos, insights, and real stories behind the scenes. https://www.tiktok.com/@thatdesh https://www.instagram.com/thatdesh/ https://www.youtube.com/@hypeandhappening/