
In this episode, we sit down with Daniyal Sheikh as he takes us through the untold story behind Karachi Vines — from its early days, memories, and viral content to how the team built their identity. Daniyal dives into the world of brand campaigns on YouTube vs Instagram, the struggles of monetization in Pakistan, and why podcasting still gets below-average traction in the country.He shares his pre-production strategy, how his team handles content distribution, copywriting, reels making, and the process that goes behind every idea. Daniyal also opens up about his heartbreak with cricket, how it changed his path, and even inspired him to invite cricket legends like Wasim Akram, Shahid Afridi, and many more to his podcast.From his travel journeys, creative inspirations, and a candid look at the future of podcasting in Pakistan, this conversation is packed with insights every creator should hear.