Send us a text A scorching debut became a blueprint: we learned fast, listened to players and fans, and rebuilt Dubai Premier Padel into a 7,000-seat indoor experience at Hamdan Sports Complex with four courts, live practice viewing, and better flow from parking to food. Ticket demand is up, vendors are lining up, and the community program is already underway with clinics, wildcards, and activations. • what worked and what didn’t in 2024 • heat, scheduling, and player safety protocols • conv...
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Send us a text A scorching debut became a blueprint: we learned fast, listened to players and fans, and rebuilt Dubai Premier Padel into a 7,000-seat indoor experience at Hamdan Sports Complex with four courts, live practice viewing, and better flow from parking to food. Ticket demand is up, vendors are lining up, and the community program is already underway with clinics, wildcards, and activations. • what worked and what didn’t in 2024 • heat, scheduling, and player safety protocols • conv...
Turning Pickleball Dreams into Reality: Building a Business Beyond the Court
Humans of Padel
1 hour
6 months ago
Turning Pickleball Dreams into Reality: Building a Business Beyond the Court
Send us a text Jodi Cullity shares her entrepreneurial journey from working at the White House and Expo 2020 Dubai to founding ELEVENO Pickleball, a multimillion-dollar business combining sports, food and beverage, and entertainment. • Building a pickleball club that generates $6-10 million in revenue through a 40/30/30 model (food and beverage, corporate events, pickleball) • Creating community-focused experiences rather than just court time • Using pop-up events and data collection to prov...
Humans of Padel
Send us a text A scorching debut became a blueprint: we learned fast, listened to players and fans, and rebuilt Dubai Premier Padel into a 7,000-seat indoor experience at Hamdan Sports Complex with four courts, live practice viewing, and better flow from parking to food. Ticket demand is up, vendors are lining up, and the community program is already underway with clinics, wildcards, and activations. • what worked and what didn’t in 2024 • heat, scheduling, and player safety protocols • conv...
