EP 234: Empowering Runners in Africa

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Human Innovation | The Jens Heitland Show (TJHS)

Jens Heitland

241 episodes

5 days ago

Welcome to Human Innovation | The Jens Heitland Show (TJHS). In this podcast, CEO branding and thought leadership expert Jens Heitland goes beyond the boardroom to uncover the human stories of leadership. Through in-depth conversations with CEOs, he explores how they lead, think, and innovate, revealing the people behind the companies and the ideas that drive them forward. © 2020–2025 The Jens Heitland Show – Heitland Media Group

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EP 234: Empowering Runners in Africa - The Braveheart Story

Human Innovation | The Jens Heitland Show (TJHS)

25 minutes 20 seconds

1 year ago

EP 234: Empowering Runners in Africa - The Braveheart Story

In episode 234 of the Jens Heitland Show, titled "Empowering Runners in Africa - The Braveheart Story," we're introduced to an inspiring narrative featuring Alistair Davidson, the founder of Braveheart Coaching. This episode is not merely a chronicle of Alistair's personal journey into running but unfolds as a significant mission aimed at empowering and transforming lives in the African running community. Alistair's extensive background, as former CFO roles at the IKEA Group and Tetra Pak, provides a unique lens through which he views and approaches the world of athletics and philanthropy.

A Late Start with Lasting Impact

Alistair's venture into the world of running was sparked at the age of 50, driven by a dual motive: to challenge himself and to support a cause deeply meaningful to him. He embarked on this journey by participating in the London Marathon, a decision motivated by a personal connection to children battling leukemia. Despite facing physical challenges post-marathon, this experience marked the beginning of Alistair's enduring commitment to running, not just for health but as a medium for change.

Beyond Personal Achievement

The narrative takes a compelling turn as Alistair explores the vibrant running community in Iten, Kenya, known as the "Home of Champions." This eye-opening experience in Iten, coupled with the stark realities faced by local athletes during the COVID-19 pandemic, ignited Alistair’s resolve to leverage running as a tool for broader societal empowerment.

The Genesis of Braveheart Coaching

Motivated by the struggles and potential of Kenyan runners, Alistair established Braveheart Coaching. This initiative transcends the conventional boundaries of athletic coaching, focusing on comprehensive support and finances for runners. Through projects like Braveheart Runners, Akili Heart, and Nezima Heart, Braveheart Coaching is dedicated to nurturing talent and providing a foundation for sustainable success and community upliftment.

Timecode:

00:00 Introduction to Braveheart Runners

00:21 The Journey into Running

01:42 Training Regime and Running Philosophy

03:21 Running in Switzerland and Kenya

06:37 The Birth of Braveheart Runners

07:50 The Impact of Braveheart Runners

09:50 The Future of Braveheart Runners

12:48 The Role of Sponsors in Braveheart Runners

15:35 The Success Stories of Braveheart Runners

19:04 The Future of Running and Braveheart's Vision

25:06 Conclusion: The Best is Still to Come