Send us a text In this episode of The Social Shift, Mike Montague (Avenue9) sits down with Katie Brinkley (Next Step Social and Podcast) to unpack how AI is changing social media and why the brands that win will be the ones that sound most human, not most automated. They explore the rise of “AI slop” in our feeds, why going viral isn’t a business strategy, and how local and B2B businesses can use podcasting and authentic content to build genuine relationships, not just rack up views. If you’...
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Send us a text In this episode of The Social Shift, Mike Montague (Avenue9) sits down with Katie Brinkley (Next Step Social and Podcast) to unpack how AI is changing social media and why the brands that win will be the ones that sound most human, not most automated. They explore the rise of “AI slop” in our feeds, why going viral isn’t a business strategy, and how local and B2B businesses can use podcasting and authentic content to build genuine relationships, not just rack up views. If you’...
Send us a text Too many SMBs think a new headline, a prettier design, or the latest AI tool will magically turn their website into a lead machine. In this episode, Mike Montague sits down with marketing veteran James Hipkin to explain why most underperforming websites don’t have a copy or design problem; they have a strategy problem. You’ll learn why “inside-out” marketing stalls growth, how to shift to an “outside-in” approach that meets buyers where they are, and why messaging built for boo...
Human-First AI Marketing Podcast by Avenue9
Send us a text In this episode of The Social Shift, Mike Montague (Avenue9) sits down with Katie Brinkley (Next Step Social and Podcast) to unpack how AI is changing social media and why the brands that win will be the ones that sound most human, not most automated. They explore the rise of “AI slop” in our feeds, why going viral isn’t a business strategy, and how local and B2B businesses can use podcasting and authentic content to build genuine relationships, not just rack up views. If you’...
