Send us a text In this episode of The Social Shift, Mike Montague (Avenue9) sits down with Katie Brinkley (Next Step Social and Podcast) to unpack how AI is changing social media and why the brands that win will be the ones that sound most human, not most automated. They explore the rise of “AI slop” in our feeds, why going viral isn’t a business strategy, and how local and B2B businesses can use podcasting and authentic content to build genuine relationships, not just rack up views. If you’...
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Send us a text In this episode of The Social Shift, Mike Montague (Avenue9) sits down with Katie Brinkley (Next Step Social and Podcast) to unpack how AI is changing social media and why the brands that win will be the ones that sound most human, not most automated. They explore the rise of “AI slop” in our feeds, why going viral isn’t a business strategy, and how local and B2B businesses can use podcasting and authentic content to build genuine relationships, not just rack up views. If you’...
Boring Marketing Is Your Biggest Competitor in the AI Era with Jay Schwedelson
Human-First AI Marketing Podcast by Avenue9
25 minutes
2 months ago
Boring Marketing Is Your Biggest Competitor in the AI Era with Jay Schwedelson
Send us a text If your marketing blends in, it’s already losing. In this episode, Mike Montague sits down with @schwedelson , CEO of Outcome Media, founder of SubjectLine.com, and host of the Do This, Not That podcast, to talk about why “boring” is the silent killer of your campaigns. Jay shares why AI isn’t the enemy, but a partner for amplifying creativity, and how SMBs can use it to produce attention-grabbing ideas that cut through the tidal wave of generic content. From meme...
Human-First AI Marketing Podcast by Avenue9
Send us a text In this episode of The Social Shift, Mike Montague (Avenue9) sits down with Katie Brinkley (Next Step Social and Podcast) to unpack how AI is changing social media and why the brands that win will be the ones that sound most human, not most automated. They explore the rise of “AI slop” in our feeds, why going viral isn’t a business strategy, and how local and B2B businesses can use podcasting and authentic content to build genuine relationships, not just rack up views. If you’...