In this episode of How Would You Build It, we meet Mike Houghton and Nick Mills, the co-founders behind a bold new startup using crowdsourcing, data, and AI to tackle one of South Africa’s most pressing issues — crime.

What started with leveraging the network effects of WhatsApp has now turned into a fast-growing platform backed by $500K in funding. They share how they’re collecting insights from communities, how AI is helping them build faster, and how they’re thinking about fundraising, speed, and scale.

00:00 Intro

01:00 Community Wolf founder story

04:59 What is Community Wolf11:00 Tackling crime & safety in SA

12:45 Data as a business model

18:07 Building with AI

27:27 Building in WhatsApp

33:24 Area-based networks

43:19 Marketing hacks

49:31 Building for seed funding