Most filmmakers show up to AFM expecting a life-changing deal—but the reality is very different. In this episode, Abbie and Connor, co-founders of A2C Entertainment, share hard-earned lessons from the American Film Market: how to prepare, what to avoid, and why most pitches fail before they even begin. From nearly being scammed out of $20,000 to discovering what buyers actually want, this conversation is packed with the insights filmmakers wish they had before walking into their first meeting.Whether you're planning to attend AFM, pitch your next project, or build a long-term career in film, this episode is your crash course in navigating the industry with clarity and confidence.