In this episode of "How To... with Anne Mahlum," Anne is joined by guest Dane McCarthy, a seasoned entrepreneur with a unique background in team sports and fitness. Dane shares his insights on the importance of defining your brand and finding your target audience, even if it means letting go of clients who don't align with your vision. He also opens up about the challenges of balancing employee expectations and making tough business decisions. Dane's journey is filled with valuable lessons, from the need for clarity and hard work to the power of community and connection. Join Anne and Dane as they discuss the practical steps to starting a business, the joy of pursuing what you love, and the exciting possibilities that await those who take the leap. Whether you're a budding entrepreneur or simply seeking inspiration, this episode is sure to leave you motivated and ready to make your mark. Don't miss out on Dane's valuable advice and anecdotes about building squads and finding success in the business world.

Find Dane on Instagram @mccarthydane

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