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How to Win podcast with Peep Laja
Peep Laja
89 episodes
4 months ago
Hear how successful B2B SaaS companies and agencies compete - and win - in highly saturated categories. No fluff. No filler. Just strategies and tactics from founders, executives, and marketers. Learn about building moats, growing audiences, scaling businesses, and differentiating from the competition. New guests every week. Hosted by Peep Laja, founder at Wynter, Speero, CXL.
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Marketing
Business,
Entrepreneurship
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All content for How to Win podcast with Peep Laja is the property of Peep Laja and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Hear how successful B2B SaaS companies and agencies compete - and win - in highly saturated categories. No fluff. No filler. Just strategies and tactics from founders, executives, and marketers. Learn about building moats, growing audiences, scaling businesses, and differentiating from the competition. New guests every week. Hosted by Peep Laja, founder at Wynter, Speero, CXL.
Show more...
Marketing
Business,
Entrepreneurship
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Getting the Timing Right - with Jellyfish's Andrew Lau
How to Win podcast with Peep Laja
22 minutes
1 year ago
Getting the Timing Right - with Jellyfish's Andrew Lau

This week on How To Win: Andrew Lau of Jellyfish, the engineering management platform. You'll hear how they validated the problem space, figured out product-market fit, and used founder-led sales to generate traction.

Key Points:
2:03 - Getting first revenue with founder-led selling

4:12 - Seeing massive growth after increasing COVID demand

6:33 - Focusing on customer needs over competitors

8:46 - Timing is everything - being patient

10:58 - Staying focused on your team and customers

12:33 - Acknowledging timing and people are key combinations

14:52 - Funding marketing appropriately at different times

22:41 - Timing is everything as operator, people are everything as investor

Mentioned:

Jellyfish
Andrew Lau

My Links:

Twitter

LinkedIn

Website

Wynter

Speero

CXL

How to Win podcast with Peep Laja
Hear how successful B2B SaaS companies and agencies compete - and win - in highly saturated categories. No fluff. No filler. Just strategies and tactics from founders, executives, and marketers. Learn about building moats, growing audiences, scaling businesses, and differentiating from the competition. New guests every week. Hosted by Peep Laja, founder at Wynter, Speero, CXL.