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How to Win podcast with Peep Laja
Peep Laja
89 episodes
4 months ago
Hear how successful B2B SaaS companies and agencies compete - and win - in highly saturated categories. No fluff. No filler. Just strategies and tactics from founders, executives, and marketers. Learn about building moats, growing audiences, scaling businesses, and differentiating from the competition. New guests every week. Hosted by Peep Laja, founder at Wynter, Speero, CXL.
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Marketing
Business,
Entrepreneurship
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All content for How to Win podcast with Peep Laja is the property of Peep Laja and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Hear how successful B2B SaaS companies and agencies compete - and win - in highly saturated categories. No fluff. No filler. Just strategies and tactics from founders, executives, and marketers. Learn about building moats, growing audiences, scaling businesses, and differentiating from the competition. New guests every week. Hosted by Peep Laja, founder at Wynter, Speero, CXL.
Show more...
Marketing
Business,
Entrepreneurship
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Building a $180M PR Powerhouse with MuckRack's Gregory Galant
How to Win podcast with Peep Laja
24 minutes
1 year ago
Building a $180M PR Powerhouse with MuckRack's Gregory Galant

This week on How To Win: Gregory Galant of Muck Rack, discusses the journey of transforming a podcasting venture into a leading software solution for public relations professionals. You’ll hear insights on the importance of building strong journalist relationships, the strategic pivot from service to software, and the value of slow, deliberate growth in the tech industry.

Key Points:

  1. [00:04:21] "Time to first million in revenue?"
  2. [00:05:51] "Early days buyer understanding?"
  3. [00:07:12] "Shift to sales-led approach?"
  4. [00:09:36] "Product and sales balance for growth?"
  5. [00:10:12] "Changes post-$10 million revenue?"
  6. [00:13:48] "Market size doubt at $10 million?"
  7. [00:18:09] "Reasons for outlasting competitors?"
  8. [00:20:24] "Top advice for B2B founders?"




Mentioned:

Gregory Galant

Muck Rack
Gregory Galant's X

My Links:

Twitter / X

LinkedIn

Website

Wynter

Speero

CXL

How to Win podcast with Peep Laja
Hear how successful B2B SaaS companies and agencies compete - and win - in highly saturated categories. No fluff. No filler. Just strategies and tactics from founders, executives, and marketers. Learn about building moats, growing audiences, scaling businesses, and differentiating from the competition. New guests every week. Hosted by Peep Laja, founder at Wynter, Speero, CXL.