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How to Market Your Nonprofit
Counterintuity
47 episodes
4 days ago
In this time of enormous change, your nonprofit is more important than ever — sustaining and lifting up people and causes that need some help and some inspiration. On every episode of How to Market Your Nonprofit, nonprofit leader and marketing agency owner Lee Wochner and his guests dig into the how-tos of building awareness, increasing donations, making use of powerful new tools, tackling challenges, managing for success and other critical needs for nonprofits. Please join us.
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Marketing
Business
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All content for How to Market Your Nonprofit is the property of Counterintuity and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this time of enormous change, your nonprofit is more important than ever — sustaining and lifting up people and causes that need some help and some inspiration. On every episode of How to Market Your Nonprofit, nonprofit leader and marketing agency owner Lee Wochner and his guests dig into the how-tos of building awareness, increasing donations, making use of powerful new tools, tackling challenges, managing for success and other critical needs for nonprofits. Please join us.
Show more...
Marketing
Business
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The new rules of nonprofit marketing
How to Market Your Nonprofit
34 minutes 26 seconds
1 week ago
The new rules of nonprofit marketing

The world has changed — and so has the way people connect, give, and get inspired. 

In this episode of How to Market Your Nonprofit, we take a clear look at what’s shifted since 2020, from fractured attention spans and donor fatigue to new expectations around transparency, personalization, and AI-driven search. 

You’ll learn why the old rhythm of a few big campaigns a year no longer works, and how continuous storytelling, human-centered messaging, and owned channels can help your organization stay visible and trusted. 

Whether you lead communications or oversee the entire operation, this episode gives you a grounded view of what to change now so your marketing fits the moment — and keeps your mission moving forward. 

How to Market Your Nonprofit
In this time of enormous change, your nonprofit is more important than ever — sustaining and lifting up people and causes that need some help and some inspiration. On every episode of How to Market Your Nonprofit, nonprofit leader and marketing agency owner Lee Wochner and his guests dig into the how-tos of building awareness, increasing donations, making use of powerful new tools, tackling challenges, managing for success and other critical needs for nonprofits. Please join us.