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How to Market Your Nonprofit
Counterintuity
47 episodes
4 days ago
In this time of enormous change, your nonprofit is more important than ever — sustaining and lifting up people and causes that need some help and some inspiration. On every episode of How to Market Your Nonprofit, nonprofit leader and marketing agency owner Lee Wochner and his guests dig into the how-tos of building awareness, increasing donations, making use of powerful new tools, tackling challenges, managing for success and other critical needs for nonprofits. Please join us.
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Marketing
Business
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All content for How to Market Your Nonprofit is the property of Counterintuity and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this time of enormous change, your nonprofit is more important than ever — sustaining and lifting up people and causes that need some help and some inspiration. On every episode of How to Market Your Nonprofit, nonprofit leader and marketing agency owner Lee Wochner and his guests dig into the how-tos of building awareness, increasing donations, making use of powerful new tools, tackling challenges, managing for success and other critical needs for nonprofits. Please join us.
Show more...
Marketing
Business
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Fundraising: What you should do NOW
How to Market Your Nonprofit
36 minutes 53 seconds
5 months ago
Fundraising: What you should do NOW

Why worry?

For many nonprofits, fundraising has become fund-losing, as grants that had been awarded have suddenly evaporated.

Adding to the crazy: tariffs, social upset, consumer sentiment, machine intelligence… fanny packs being unironically fashionable.

It's okay to worry. Worry helps alert us to danger. But obsessing about worry isn't helpful. And worrying without doing anything isn't productive.

Why wot worry?

If your nonprofit is facing funding challenges right now, we at Counterintuity promise you there are things you can do.

Right now. Starting today.

Marketing your nonprofit in an age of turbulence starts with focusing on what you can control and letting go of what you can't.

In this episode, our CEO & Creative Strategist Lee Wochner details what is in your control – specific actions that you can take to boost your fundraising and revenue.

Drawing on wisdom from Ancient Greek philosophers to … the prog-rock band Supertramp (really!), Lee drills down on topics including:

  • The #1 reason people donate to nonprofits
  • Why fundraising = marketing
  • How to use transparency to build trust


...and much, much more. In fact, we've got 16 real-world action items.

Implement just a few of these ideas (and use others to sparkyour own brainstorming), and you can reinvigorate the fundraising efforts needed to do the important work of your nonprofit.

The money is out there.

Go get it.


Music from #Uppbeat (free for Creators!):

https://uppbeat.io/t/tatami/its-all-good

License code: ND2KTG9WZ0J6GV2Q

How to Market Your Nonprofit
In this time of enormous change, your nonprofit is more important than ever — sustaining and lifting up people and causes that need some help and some inspiration. On every episode of How to Market Your Nonprofit, nonprofit leader and marketing agency owner Lee Wochner and his guests dig into the how-tos of building awareness, increasing donations, making use of powerful new tools, tackling challenges, managing for success and other critical needs for nonprofits. Please join us.