This podcast, presented by the South African Podcasters Guild, and powered by the community, is for South African podcasters and South Africans who WANT to podcast. We offer comprehensive insights into podcast creation, covering strategy, equipment, editing, marketing, monetisation, graphic design, and more, through conversations with professionals and enthusiasts across all levels. Our goal is to nurture a vibrant podcasting community by sharing expertise that attracts dedicated listeners.
All content for How to make a podcast in South Africa is the property of South African Podcasters Guild and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This podcast, presented by the South African Podcasters Guild, and powered by the community, is for South African podcasters and South Africans who WANT to podcast. We offer comprehensive insights into podcast creation, covering strategy, equipment, editing, marketing, monetisation, graphic design, and more, through conversations with professionals and enthusiasts across all levels. Our goal is to nurture a vibrant podcasting community by sharing expertise that attracts dedicated listeners.
How to Make Money with your Podcast in South Africa, Part 2
How to make a podcast in South Africa
52 minutes 17 seconds
1 year ago
How to Make Money with your Podcast in South Africa, Part 2
What are the questions every podcaster wants answered about monetising with ads?
Well, in part 2 of my conversation with Francois Retief, COO of iono.fm, we hit almost every one of them, including:
1. What's the average audience size of a South African podcast?
2. What's a good audience size for my podcast?
3. Okay how many listens do I need to make R10 000?
4. How many listeners do I need to monetise a show?
5. What is syndication and how does it work?
6. How can we use analytics to improve our podcasts?
7. Where should I advertise my podcast?
8. Does guest quality affect how much you can sell ads for?
9. Is it more effective to sell your own ads or go through a service like iono?
10. Are brands more interested in niche or large audiences?
And more!
Team:
Audio recording: Rebekah van Zyl
Videographer and editor: Jason Hans
Host and audio editor: Jon Warncke
How to make a podcast in South Africa
This podcast, presented by the South African Podcasters Guild, and powered by the community, is for South African podcasters and South Africans who WANT to podcast. We offer comprehensive insights into podcast creation, covering strategy, equipment, editing, marketing, monetisation, graphic design, and more, through conversations with professionals and enthusiasts across all levels. Our goal is to nurture a vibrant podcasting community by sharing expertise that attracts dedicated listeners.
