Are you relying on social media to bring in clients — but it’s just not converting? In this episode of How to Grow My Small Business, host Lindsay Fletcher shares how to stop chasing algorithms and start building trust through real conversations. You’ll learn the simple 3C Framework — Connect, Clarify, Close — to turn everyday conversations into paying clients without being pushy or awkward. Whether you’re a small business owner, Christian entrepreneur, or part of a service-based business, this episode will help you and your team master the art of people-first sales that align with your faith and values. In this episode, you’ll learn: Why conversations build more trust and conversions than social media posts The #1 mistake business owners make after a great conversation (and how to fix it) The simple 3C Framework for turning chats into clients How to clarify needs and offer your solution confidently What to say to close the conversation without feeling pushy Why follow-up is the key to consistent sales How to create a repeatable system for genuine client relationships If you have someone on your team who answers phones, texts, or emails, this episode is a must-listen. Share it with them so they can learn how to turn conversations into revenue — while keeping your business faith-driven and customer-focused.   Links Mentioned: 💻 Join We Build — the faith-based network and mastermind group for Christian entrepreneurs that live in North Houston: https://webuild.lindsayfletcher.co 📩 Subscribe to Lindsay’s free resources & updates: https://lindsayfletcher.co   Christian entrepreneur, small business sales, sales tips for small business, people-first sales, faith-based business, how to grow my small business podcast, business growth strategy, how to get more clients, Christian business podcast, how to sell without social media, faith-driven entrepreneur