Chris Koehler: the CMO who watched rockets from his rooftop | Chris Koehler, CMO, Twilio

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How to Grow a CMO

The Marketing Practice

62 episodes

5 days ago

What does it take to be a successful B2B CMO in today’s ever more complex world? In this podcast, we speak to B2B marketing leaders to understand the skills, experience, and leadership needed to make a successful CMO. What’s the right blend of science and art? How do you keep the C-Suite happy? How do you balance short-term and long-term? And how do you inspire the CMO’s of the future? We’ll be answering these questions and much more, as we discover how to grow a CMO.

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Chris Koehler: the CMO who watched rockets from his rooftop | Chris Koehler, CMO, Twilio | Part 1

How to Grow a CMO

21 minutes 46 seconds

5 months ago

Chris Koehler: the CMO who watched rockets from his rooftop | Chris Koehler, CMO, Twilio | Part 1

This week on How to Grow a CMO, ⁠Alastair Hussain⁠ sits down with ⁠Chris Koehler⁠, CMO at Twilio, for part one of a two-part conversation.

Chris reflects on his early aspirations, from childhood dreams of becoming an astronaut, to excelling in soccer. He shares how influential mentors have been key to his success, as well as his wife, a psychologist, whose perspective helps keep him grounded. Chris also opens up about overcoming imposter syndrome and the power of preparation when it comes to public speaking.

How to Grow a CMO is brought to you by The Marketing Practice - the global marketing agency for B2B technology brands. To find out more, visit ⁠https://www.themarketingpractice.com⁠.