With over a decade of experience working in a wide variety of sales organisations, Tom Parker combines technical expertise with real-world, quota-carrying experience.

Tom has built an impressive track record of helping B2B start-ups and SMEs achive sales excellence. Tom’s industry knowledge (along with a first-class network of partners) makes him a valuable resource. He was generous enough to share some of his expertise on how to approach sales in this conversation.

Far removed from the cheesy second hand car salesman, sales has developed into a complex business and Tom covers everything from c-suite level "revenue operations" to the techniques you can use to sell yourself in a job interview.