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How to Build an Empire
Danny Lev
16 episodes
2 days ago
Welcome to how to build an empire, the podcast that will take you through everything you need to know to build a marketing machine that can scale. New business founder? this is the podcast for you 💪
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Marketing
Business
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All content for How to Build an Empire is the property of Danny Lev and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to how to build an empire, the podcast that will take you through everything you need to know to build a marketing machine that can scale. New business founder? this is the podcast for you 💪
Show more...
Marketing
Business
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1. How to Build a Story
How to Build an Empire
32 minutes 54 seconds
2 years ago
1. How to Build a Story

The startup storytelling legend Donna Griffit will share the knowledge you need to turn your startup into a captivating narrative that resonates with your audience.


Key Takeaways:

  • Storytelling is essential for founders from day 1. Your startup's narrative will make or break your ability to attract investors, customers and talent.
  • There's a basic story structure that the most compelling startup stories follow. Understanding storytelling basics like conflict, resolution and emotion is crucial.
  • Donna has helped her clients raise over $1.5 billion through refined storytelling. The right narrative sells.
  • You can utilize AI tools to help refine your story, but always fact check. The story has to be authentic.
  • Based on a True Story: Donna shares an anecdote about a startup that neglected to tell their powerful origin story to prospects.
  • Recommended Tool: Boomerang for Gmail to make sure no emails slip through the cracks.


This episode's special offers:

  • bit.ly/goempirenow
  • bit.ly/topshelf01

For our tool promotions, we always start by handpicking tools we genuinely love, and only after that do we track down the affiliate links to help power the podcast.


Link to the AI story: https://www.linkedin.com/pulse/brace-embrace-unleashing-power-chatgpt-other-ai-tools-donna-griffit/


About Donna: DONNA GRIFFIT, World Renowned Corporate Storyteller, Pitch Alchemist, and Best-Selling Author of “Sticking to My Story” – The Alchemy of Storytelling for Startups. Donna has worked globally for 2 decades in over 30 countries with Fortune 500 companies, startups, and investors in a wide variety of industries, helping them create, edit, and deliver powerful presentations, pitches, and messages. She magically spins raw data into compelling stories that captivate audiences and drive results. Through her guidance, clients have raised over $1.5 Billion.  For more info: donnagriffit.com

How to Build an Empire
Welcome to how to build an empire, the podcast that will take you through everything you need to know to build a marketing machine that can scale. New business founder? this is the podcast for you 💪