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HOW THEY DID IT! Unique stories partnerships-led sales and success.
Alex Glenn
88 episodes
6 days ago
This is a derivative of our popular "Make Them Famous" podcast about partner enablement. Only this time, I wanted to take a journalistic approach to uncover unique stories between partners. You will hear parts of the story being told in an interview I had with the guest. Then, you will hear my co-host Chris and I break down the key learnings of the story and provide more context or anecdotes from our experience running agencies and working with partner teams. Each episode will have: 1. A story involving partners. 2. What resulted. 3. Key learnings. Sponsors: Reveal.co/ Partnerhub.app/
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Technology
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All content for HOW THEY DID IT! Unique stories partnerships-led sales and success. is the property of Alex Glenn and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This is a derivative of our popular "Make Them Famous" podcast about partner enablement. Only this time, I wanted to take a journalistic approach to uncover unique stories between partners. You will hear parts of the story being told in an interview I had with the guest. Then, you will hear my co-host Chris and I break down the key learnings of the story and provide more context or anecdotes from our experience running agencies and working with partner teams. Each episode will have: 1. A story involving partners. 2. What resulted. 3. Key learnings. Sponsors: Reveal.co/ Partnerhub.app/
Show more...
Technology
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A very large rep-driven deal that led to Carabiner Group's “Cocktail of solutions” with their partner Formstack
HOW THEY DID IT! Unique stories partnerships-led sales and success.
56 minutes 35 seconds
1 year ago
A very large rep-driven deal that led to Carabiner Group's “Cocktail of solutions” with their partner Formstack

Situation: A high-profile customer was having a difficult digital transformation off a legacy tech stack. Carabiner and Formstack worked closely to get them through it.

Result: A successful digital transformation off of a failing tech stack onto a new reliable stack which 

Carabiner group supported them in. The client was able to expand and grow after the transformation was done. 

Agency: carabinergroup.com

CEO: Seamus Ruiz-Earle

Partner(s) referenced: Formstack.com

Listener takeaways: 

  • The value of this deal in terms of revenue and other after effects.

  • Successful digital transformation for a large org. 

  • How to work with partners when there is a lot at stake.

  • The importance of process alignment in these larger deals.

  • What Carabiner Group does to stay top of mind with their partners.

  • How they are expanding on this deal to get more like it.

  • How this formed their new “Cocktail of solutions” at Carabiner to bring.

  • Relationships formed along the way…

Links: 

Reveal.co/

Partnerhub.app/

https://www.formstack.com/customer-story/njcaa


HOW THEY DID IT! Unique stories partnerships-led sales and success.
This is a derivative of our popular "Make Them Famous" podcast about partner enablement. Only this time, I wanted to take a journalistic approach to uncover unique stories between partners. You will hear parts of the story being told in an interview I had with the guest. Then, you will hear my co-host Chris and I break down the key learnings of the story and provide more context or anecdotes from our experience running agencies and working with partner teams. Each episode will have: 1. A story involving partners. 2. What resulted. 3. Key learnings. Sponsors: Reveal.co/ Partnerhub.app/