Namrata Kamdar, founder of Plenaire: On brand execution and creating a competitive edge

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How I Made It Happen

For Working Ladies Network

18 episodes

9 months ago

The “How I Made It Happen” podcast hosted by Elizabeth Ogabi, founder of For Working Ladies, speaks to phenomenal women who have gone through it all and are willing to share their stories of guts, glories and failures. Every episode will bring you lessons from female founders, innovators and movement makers on what it takes to create a successful career or grow a business. Expect honest, raw conversations, coupled with practical advice. To join the newsletter list sign up at http://www.forworkingladies.com

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Hosted on Acast. See acast.com/privacy for more information.

Entrepreneurship

Business,

Careers

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Namrata Kamdar, founder of Plenaire: On brand execution and creating a competitive edge

How I Made It Happen

48 minutes 42 seconds

3 years ago

Namrata Kamdar, founder of Plenaire: On brand execution and creating a competitive edge

This episode is the last episode of season 2 and I want to say a big thank you to all our listeners and our first sponsor of the podcast, Papier. I’ll be back with season 3 next year, so if you haven’t caught up with seasons 1 and 2, here’s your chance.

This week, I am joined by Namrata Kamdar, founder of Plenaire, a British skincare brand that uses organic and sustainable approaches to beauty and lifestyle. During her late thirties, she experienced stress-related burnout and a bout of post-natal depression and took time off to work on herself. Her own subsequent journey with mental health and what she learned during recovery from burnout coupled with the desire to lead a more balanced life was the impetus for her to create Plenaire.

Her products were created out of a genuine need to develop safe, effective, and pleasurable alternatives for young women to care for their skin.

In this conversation, Namrata shares with me her journey of building her career in FMCG’s over the last 15 years, how her research gave Pleanaire a competitive edge and the importance of brand execution.

Plenaire is currently raising funds through crowdfunding, you can see more information about that here.

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My new book, Side Hustle in Progress: A Practical Guide to Kickstarting Your Business is published by HarperCollins and available to buy online and in all book shops.

Amazon: https://www.amazon.co.uk/Side-Hustle-Progress-Practical-Kickstarting/dp/0008455007

Audible: https://www.amazon.co.uk/Side-Hustle-Progress-Practical-Kickstarting/dp/B08NXTC5ZC

Waterstones: https://www.waterstones.com/book/side-hustle-in-progress/elizabeth-ogabi/9780008455002

You can find me on social: IG: @Forworkingladies @ElizabethOgabi Twitter: @Fwladies @ElizabethOgabi_

You can sign up for my newsletter "The Snippet" here.

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