Dive into the dynamic world of digital marketing with Amanda Vandiver and Adam Landis in “How I Grew This,” where we invite leaders in the space to explore how they overcome industry challenges to achieve growth. Expect insightful conversations that uncover the secrets of our guest’s success in the ever-evolving landscape of digital marketing.
All content for How I Grew This is the property of Branch and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Dive into the dynamic world of digital marketing with Amanda Vandiver and Adam Landis in “How I Grew This,” where we invite leaders in the space to explore how they overcome industry challenges to achieve growth. Expect insightful conversations that uncover the secrets of our guest’s success in the ever-evolving landscape of digital marketing.
Turning Insights Into Impact: The Art of Strategic Creativity
How I Grew This
33 minutes 42 seconds
1 month ago
Turning Insights Into Impact: The Art of Strategic Creativity
In this episode of How I Grew This, hosts Amanda and Adam sit down with Jason White, Head of Acquisition at Policygenius, to explore the evolving landscape of digital marketing and SEO. Jason shares invaluable insights from his journey from a local bike shop to leading acquisition strategies, discussing why traditional marketing principles still matter in the AI era, how to effectively navigate the current "land grab" opportunity in digital channels, and practical approaches to testing and measurement. Whether you're a seasoned marketer adapting to AI-driven changes or looking to build a more resilient acquisition strategy, this conversation offers actionable insights on maintaining authenticity while embracing innovation. Tune in to discover why "doing real company stuff" matters more than chasing the latest marketing fads.
How I Grew This
Dive into the dynamic world of digital marketing with Amanda Vandiver and Adam Landis in “How I Grew This,” where we invite leaders in the space to explore how they overcome industry challenges to achieve growth. Expect insightful conversations that uncover the secrets of our guest’s success in the ever-evolving landscape of digital marketing.
